黎斯 ((Ries, Al))
Overview
| Works: | 14 works in 14 publications in 1 languages | |
|---|---|---|
Titles
不敗行銷 : 大師傳授22個不可違反的市場法則
by:
Ries, Al; Trout, Jack; 屈特 ((Trout, Jack)); 特羅特 ((Trout, Jack)); 蕭富峰; 賴茲 ((Ries, Al)); 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
未來焦點 : 21家明星企業的制勝策略
by:
Kinni, Theodore B.; Ries, Al; 劉復苓; 基尼 ((Kinni, Theodore B.)); 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
逆思考行銷 : 從戰術導出戰略/由下往上式思考行銷
by:
Ries, Al; Trout, Jack; 特羅得 ((Trout, Jack)); 蕭富峰; 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
行銷戰爭
by:
Ries, Al; Trout, Jack; 屈特 ((Trout, Jack)); 沙永玲; 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
行銷戰爭 : 從軍事觀點看市場爭奪
by:
Ries, Al; Trout, Jack; 屈特 ((Trout, Jack)); 沙永玲; 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
「馬」上成功 : 成功的關鍵，在於騎上一匹好馬
by:
Ries, Al; Trout, Jack; 屈特 ((Trout, Jack)); 戴照煜; 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
品牌22誡 : 行銷大師談品牌建立法則
by:
Ries, Al; Ries, Laura; 劉麗真; 賴茲 ((Ries, Al)); 賴茲 ((Ries, Laura)); 黎斯 ((Ries, Al)); 黎斯 ((Ries, Laura))
(Language materials, printed)
, [作]
啊哈！公關 : 行銷策略大師Al Ries談公關與廣告的新定位
by:
Ries, Al; Ries, Laura; 李芳齡; 黎斯 ((Ries, Al)); 黎斯 ((Ries, Laura))
(Language materials, printed)
, [著]
網路品牌法則 : 網路一夕數變,永恆不變的法則為何?
by:
Ries, Al; Ries, Laura; 劉麗真; 黎斯 ((Ries, Al)); 黎斯 ((Ries, Laura))
(Language materials, printed)
, [作]
定位 : 在眾聲喧嘩的市場裡，進駐消費者心靈的最佳方法
by:
Ries, Al; Trout, Jack; 張佩傑; 特羅特 ((Trout, Jack)); 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
為什麼有些品牌比較強？
by:
Ries, Al; Ries, Laura; 吳鴻; 黎斯 ((Ries, Al)); 黎斯 ((Ries, Laura))
(Language materials, printed)
, [著]
定位 : 在眾聲喧嘩的市場裡，進駐消費者心靈的最佳方法
by:
Ries, Al; Trout, Jack; 屈特 ((Trout, Jack)); 張佩傑; 特羅特 ((Trout, Jack)); 賴茲 ((Ries, Al)); 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
騎出成功
by:
Ries, Al; Trout, Jack; 屈特 ((Trout, Jack)); 戴照煜; 黎斯 ((Ries, Al))
(Language materials, printed)
, [著]
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