Rossiter, John R.
Overview
| Works: | 1 works in 0 publications in 0 languages | |
|---|---|---|
Titles
Strategic advertising management /
by:
Elliott, Richard H.; Percy, Larry.; Rossiter, John R.
(Language materials, printed)
Measurement for the social sciencesthe C-OAR-SE method and why it must replace psychometrics /
by:
Rossiter, John R.; SpringerLink (Online service)
(Electronic resources)