Bagozzi, Richard P.

Overview

Works:	0 works in 2 publications in 1 languages

Titles

Foundations of consumer behaviorinsights from cross-cultural contexts / by: Bagozzi, Richard P.; SpringerLink (Online service); Yaprak, Attila. (Electronic resources)

The social psychology of consumer behaviour by: Bagozzi, Richard P.; Gurhan-Canli, Zeynep, (1968-); MyiLibrary.; Priester, Joseph R., (1960-) (Electronic resources)

The social psychology of consumer behaviour / by: Bagozzi, Richard P.; Gurhan-Canli, Zeynep, (1968-); Priester, Joseph R., (1960-) (Language materials, printed)

Subjects

Marketing. Consumption (Economics) Consumers Consumer behavior International Business. Cross-Cultural Management. Consumer behavior.