Languages
吳湘旻
Overview
Works: | 1 works in 1 publications in 1 languages |
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Titles
議題接近性、罪惡感訴求與環境涉入對綠色行銷廣告的影響 = Advertising of Green Marketing: Influences of Issue Proximity, Guilt Appeals and Involvement with the Environment
by:
吳湘旻; 國立高雄大學經營管理研究所
(Language materials, printed)
, [撰]
Subjects