Gibbert, Michael.
Overview
| Works: | 15 works in 2 publications in 1 languages | |
|---|---|---|
Titles
Creating and managing superior customer value
by:
Gibbert, Michael.; Golfetto, Francesca.; Woodside, Arch G.
(Electronic resources)
Using paired constraints to solve the innovation problem
by:
Gibbert, Michael.; SpringerLink (Online service); Stokes, Patricia D.
(Electronic resources)