舒爾茨 ((Schultz, Don E.))

實用促銷手冊 : 輔助行銷的利器基本技巧12招 by: Robinson, William A.; Schultz, Don E.; 羅賓遜 ((Robinson, William A.)); 舒爾茨 ((Schultz, Don E.)); 莊麗卿 (Language materials, printed) , [著]

IMC整合行銷傳播 : 創造行銷價值、評估投資報酬的5大關鍵步驟 by: Schultz, Don E.; Schultz, Heidi; 戴至中; 舒爾茨 ((Schultz, Don E.)); 舒爾茨 ((Schultz, Heidi)); 袁世珮 (Language materials, printed) , [著]

現代廣告概論 : 策略與實務 by: Schultz, Don E.; 朝陽堂; 舒爾茨 ((Schultz, Don E.)) (Language materials, printed) , [原著]

廣告策略精論 by: 林隆儀; 羅文坤; 舒爾茨 ((Schultz, Don E.)); 鄭英傑 (Language materials, printed) , [著]