品牌至尊 : 利用整合行銷創造終極價值
by:
Duncan, Tom; Moriarty, Sandra; 廖宜怡; 莫瑞艾提 ((Moriarty, Sandra)); 鄧肯 ((Duncan, Tom))
(Language materials, printed)
, [原著]
廣告學
by:
Burnett, John; Moriarty, Sandra; Wells, William D.; 白奈特 ((Burnett, John)); 莫瑞艾提 ((Moriarty, Sandra)); 莫里阿提 ((Moriarty, Sandra)); 蕭富峰; 衛爾斯 ((Wells, William D.)); 陳尚永; 魏爾茲 ((Wells, William D.))
(Language materials, printed)
, [著]
品牌至尊 : 利用整合行銷創造終極價值
by:
Duncan, Tom; Moriarty, Sandra; 廖宜怡; 莫瑞艾提 ((Moriarty, Sandra)); 鄧肯 ((Duncan, Tom))
(Electronic resources)
, [原著]
