Kreutzer, Ralf T.
Overview
| Works: | 1 works in 7 publications in 1 languages | |
|---|---|---|
Titles
Toolbox for marketing and managementcreative concepts, forecasting methods, and analytical instruments /
by:
Kreutzer, Ralf T.; SpringerLink (Online service)
(Electronic resources)
Understanding artificial intelligencefundamentals, use cases and methods for a corporate AI journey /
by:
Kreutzer, Ralf T.; Sirrenberg, Marie.; SpringerLink (Online service)
(Electronic resources)
Practice-oriented marketingbasics - instruments - case studies /
by:
Kreutzer, Ralf T.; SpringerLink (Online service)
(Electronic resources)
Digital darwinismbranding and business models in jeopardy /
by:
Kreutzer, Ralf T.; Land, Karl-Heinz.; SpringerLink (Online service)
(Electronic resources)
Digital business leadershipdigital transformation, business model innovation, agile organization, change management /
by:
Kreutzer, Ralf T.; Neugebauer, Tim.; Pattloch, Annette.; SpringerLink (Online service)
(Electronic resources)
The path to sustainable corporate managementhow to take responsibility for people, the environment and the economy /
by:
Kreutzer, Ralf T.; SpringerLink (Online service)
(Electronic resources)
Subjects
Marketing.
Business Strategy/Leadership.
Organization.
Branding.
Business and Management.
Management.
Business
Knowledge Management.
Internet marketing.
Popular Science, general.
Information technology.
Statistics for Business, Management, Economics, Finance, Insurance.
Data Mining and Knowledge Discovery.
Sustainability.
Leadership.
IT in Business.
Expert systems (Computer science)
Artificial Intelligence.
Social responsibility of business.
Branding (Marketing)
Economics/Management Science.
Technological innovations.
Electronic commerce.
Innovation/Technology Management.
Marketing
Online Marketing/Social Media.
e-Commerce/e-business.
Artificial intelligence.
Business Strategy and Leadership.