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Academy of Marketing Science. ((2020 :)

Overview

Works:	1 works in 2 publications in 1 languages

Titles

From micro to macrodealing with uncertainties in the global marketplace : proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference / by: Academy of Marketing Science. ((2020 :); Pantoja, Felipe.; SpringerLink (Online service); Wu, Shuang. (Electronic resources)

Celebrating the past and future of marketing and discovery with social impact2021 AMS Virtual Annual Conference and World Marketing Congress / by: Academy of Marketing Science. ((2020 :); Allen, Juliann.; Jochims, Bruna.; SpringerLink (Online service); Wu, Shuang. (Electronic resources)

Subjects

Marketing. Emerging Markets and Globalization. Artificial Intelligence. Marketing Business Strategy and Leadership. Consumer Behavior.

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