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Guido, Gianluigi.

Overview

Works:	1 works in 2 publications in 1 languages

Titles

Godfather marketingprophecies for the markets of the future / by: Guido, Gianluigi.; SpringerLink (Online service) (Electronic resources)

Non-fungible tokens (NFTs)examining the impact on consumers and marketing strategies / by: Guido, Gianluigi.; Peluso, Alessandro M.; Sestino, Andrea.; SpringerLink (Online service) (Electronic resources)

Subjects

NFTs (Tokens) Marketing. Customer Relationship Management. Cryptocurrencies. Electronic commerce. Blockchains (Databases) Marketing Corporate Communication. Innovation and Technology Management.

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