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以關係模式理論探討知識分享行為：實體企業與奇摩知識＋之知識分享行為比較研...

國立高雄大學經濟管理研究所

以關係模式理論探討知識分享行為：實體企業與奇摩知識＋之知識分享行為比較研究 = Exploring Knowledge Sharing Behavior with Relation Model Theory: An Empirical Comparison Between Business Team Members and Yahoo Knowledge＋Members

紀錄類型:	書目-語言資料,印刷品 : 單行本
並列題名:	Exploring Knowledge Sharing Behavior with Relation Model Theory: An Empirical Comparison Between Business Team Members and Yahoo Knowledge＋Members
作者:	王志嘉,
其他團體作者:	國立高雄大學
出版地:	[高雄市]
出版者:	撰者;
出版年:	2008[民97]
面頁冊數:	120面圖，表 : 30公分;
標題:	知識分享
標題:	Knowledge sharing
電子資源:	http://handle.ncl.edu.tw/11296/ndltd/69667276324454244119
附註:	指導教授：林杏子
附註:	參考書目：面89-98
附註:	附錄：1.企業問卷；2.Yahoo！奇摩知識＋問卷；3.本研究用於資料分析與Yahoo版本對照問題
摘要註:	二十一世紀是知識經濟時代，在此新興的經濟體系中，知識成為個人與企業的主要資產。然而，在知識管理活動中，知識分享是其中一項重要的核心，但卻也是最為困難的一環；換句話說，不論在實體或虛擬場域，成員間愈能積極分享知識，愈能發揮知識的價值，因此，知識能否被進行分享，以及如何促進知識分享，就成為知識管理領域的核心議題。然而，知識分享基本上是建立在人和人之間不同社會關係結構下的一種互動，換言之，人們只要一經分享知識，人和人之間的關係就會被建立起來，並且，人與人之間的特定關係類型，也會影響其知識分享。有鑑於此，本研究基於Fiske學者所提出的關係模式理論(Relation Models Theory)，共包括四種類型：共同分享、權威排序、對等互惠、與市場定價，以探討(1)影響此四種關係模式的重要前導變數；與(2)在不同場域下，成員間不同的人際關係模式，對於知識分享行為的影響效果。本研究透過問卷調查法，針對實體環境(以台灣企業團隊成員為樣本)與虛擬環境(以奇摩知識＋成員為樣本)做為樣本資料之蒐集來源。在實體環境，發出問卷共206份，有效回收200份；在虛擬環境，發出問卷共2100份，有效回收586份。研究結果發現，在實體場域下，僅有期望關係對於對等互惠，以及交換成本對於市場定價的關係不顯著之外，其餘假說則全部顯著；而虛擬場域下，僅有權威排序與市場定價的關係不顯著之外，其餘假說也都全部顯著。最後，本研究結果希望在學術與實務方面，可做為後續研究知識分享領域之參考和建議。 The 21st century is the era of knowledge economy; accordingly, knowledge becomes the most important assets to individuals and enterprises. However, in the knowledge management activities, knowledge sharing is seen an important central part, yet it is also the most difficult piece, in other words, no matter in the field of physical or virtual environment, the more members share their knowledge, the more value the team can be accumulated, therefore, how to conduct knowledge sharing has become the core issues nowadays.Actually, knowledge sharing is built upon the relations among different social structure of an interactive, in other words, once people share knowledge with members, then the interpersonal relation will be established. Moreover, the specific relation types between members will also affect their knowledge sharing. Based upon the Relation Models Theory that proposed by Fiske, which includes four different types of relations: Communal Sharing, Authority Ranking, Equality Matching and Market Pricing. Thus, this study aims at (1) exploring the important antecedents that respectively affect these four relation models; (2) understanding how the four kinds of relation models affect individuals’ knowledge sharing behavior.An empirical survey is conduct to two different field: physical business environment (subjects are enterprises team members in Taiwan) and virtual environment (subjects are online members of Yahoo Knowledge＋). In the physical environment, a total of 206 questionnaires were distributed, resulting in 200 valid samples; in the virtual environment, a total of 2,100 questionnaires were distributed, resulting in 586 valid responses. The results show that in the physical business environment, all hypotheses are significant except the relationship between expected associations to Equality

以關係模式理論探討知識分享行為：實體企業與奇摩知識＋之知識分享行為比較研究 = Exploring Knowledge Sharing Behavior with Relation Model Theory: An Empirical Comparison Between Business Team Members and Yahoo Knowledge＋Members
王, 志嘉

以關係模式理論探討知識分享行為：實體企業與奇摩知識＋之知識分享行為比較研究 = Exploring Knowledge Sharing Behavior with Relation Model Theory: An Empirical Comparison Between Business Team Members and Yahoo Knowledge＋Members / 王志嘉撰 - [高雄市] : 撰者, 2008[民97]. - 120面 ; 圖，表 ; 30公分.
指導教授：林杏子參考書目：面89-98附錄：1.企業問卷；2.Yahoo！奇摩知識＋問卷；3.本研究用於資料分析與Yahoo版本對照問題.
知識分享Knowledge sharing

以關係模式理論探討知識分享行為：實體企業與奇摩知識＋之知識分享行為比較研究 = Exploring Knowledge Sharing Behavior with Relation Model Theory: An Empirical Comparison Between Business Team Members and Yahoo Knowledge＋Members
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