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Information campaigns :balancing soc...

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Salmon, Charles T.

Information campaigns :balancing social values and social change /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Information campaigns :editor, Charles T. Salmon.
其他題名:	balancing social values and social change /
其他作者:	Salmon, Charles T.
出版者:	Newbury Park, Calif. :Sage Publications,c1989.
面頁冊數:	306 p. :ill. ;22 cm.
叢書名:	Sage annual reviews of communication research ;
標題:	MarketingSocial aspects.
ISBN:	0803932197 (pbk.)

Information campaigns :balancing social values and social change /
Information campaigns :balancing social values and social change / editor, Charles T. Salmon. - Newbury Park, Calif. :Sage Publications,c1989. - 306 p. :ill. ;22 cm. - Sage annual reviews of communication research ;v. 18..

Includes bibliographical references.

ISBN: 0803932197 (pbk.)

LCCN: 89033256Subjects--Topical Terms:

230848
Marketing
--Social aspects.

LC Class. No.: HM263 / 1989

Dewey Class. No.: 659

Information campaigns :balancing social values and social change /
LDR:00614pam 2200181 a 450 001 164307
008 090528s1989 caua b 000 0 eng
010 $a 89033256
020 $a 0803932197 (pbk.)
020 $a 0803932189 : $c NT$4100
035 $a 00153361
040 $a DLC $c DLC $d DLC
050 $a HM263 $b 1989
082 0 0 $2 20 $a 659
245 0 0 $a Information campaigns : $b balancing social values and social change / $c editor, Charles T. Salmon.
260 $a Newbury Park, Calif. : $c c1989. $b Sage Publications,
300 $a 306 p. : $b ill. ; $c 22 cm.
440 0 $a Sage annual reviews of communication research ; $v v. 18.
504 $a Includes bibliographical references.
650 $a Marketing $x Social aspects. $3 230848
650 $a Communication $x Social aspects. $3 178388
650 $a Social change. $3 175259
650 $a Social marketing. $3 188081
650 $a Publicity. $3 230847
700 $a Salmon, Charles T. $q (Charles Thomas). $3 439243

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