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Market research best practice :30 vi...

Mouncey, Peter.

Market research best practice :30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Market research best practice :edited by Peter Mouncey, Frank Wimmer.
Reminder of title:	30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR /
other author:	Mouncey, Peter.
Published:	Chichester, England ;Wiley,c2007.
Description:	xxxv, 678 p. :ill. ;24 cm.
Subject:	Marketing research.
Online resource:	http://www.loc.gov/catdir/toc/ecip073/2006036082.html
Online resource:	http://www.loc.gov/catdir/enhancements/fy0739/2006036082-b.html
Online resource:	http://www.loc.gov/catdir/enhancements/fy0739/2006036082-d.html
ISBN:	9780470065273 (cloth : alk. paper)

Market research best practice :30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR /
Market research best practice :30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR /edited by Peter Mouncey, Frank Wimmer. - Chichester, England ;Wiley,c2007. - xxxv, 678 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 9780470065273 (cloth : alk. paper)

LCCN: 2006036082Subjects--Topical Terms:

200345
Marketing research.

LC Class. No.: HF5415.2 / M345 2007

Dewey Class. No.: 658.8/3

Market research best practice :30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR /
LDR:01235nam 2200217 a 450 001 181660
005 19980503213643.0
008 090528s2007 enka 001 0 eng
010 $a 2006036082
020 $a 9780470065273 (cloth : alk. paper)
020 $a 0470065273 (cloth : alk. paper) : $c NT$2242
035 $a 00321373
040 $a DLC $c DLC $d DLC
050 4 $a HF5415.2 $b M345 2007
082 0 0 $2 22 $a 658.8/3
245 0 0 $a Market research best practice : $b 30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR / $c edited by Peter Mouncey, Frank Wimmer.
260 $a Chichester, England ; $a Hoboken, NJ : $c c2007. $b Wiley,
300 $a xxxv, 678 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 $a Marketing research. $3 200345
700 $a Mouncey, Peter. $3 266270
700 $a Wimmer, Frank. $3 266271
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip073/2006036082.html $z http://www.loc.gov/catdir/toc/ecip073/2006036082.html
856 4 2 $3 Contributor biographical information $u http://www.loc.gov/catdir/enhancements/fy0739/2006036082-b.html $z http://www.loc.gov/catdir/enhancements/fy0739/2006036082-b.html
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0739/2006036082-d.html $z http://www.loc.gov/catdir/enhancements/fy0739/2006036082-d.html

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