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Principles of customer relationship management /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Principles of customer relationship management /Roger J. Baran, Robert J. Galka, Daniel P. Strunk.
作者:	Baran, Roger Joseph,
其他作者:	Strunk, Daniel P.
出版者:	Australia ;Thomson/South-Western,c2008.
面頁冊數:	xvi, 511 p. :ill. ;26 cm.
標題:	Customer relationsHandbooks, manuals, etc.Management
ISBN:	9780324322385 (Student ed.)

Principles of customer relationship management /
Baran, Roger Joseph,1945-

Principles of customer relationship management /Roger J. Baran, Robert J. Galka, Daniel P. Strunk. - Australia ;Thomson/South-Western,c2008. - xvi, 511 p. :ill. ;26 cm.

Includes bibliographical references and index.

ISBN: 9780324322385 (Student ed.)

LCCN: 2006908267Subjects--Topical Terms:

439846
Customer relations
--Management--Handbooks, manuals, etc.

LC Class. No.: HF5415.55 / B225 2008

Principles of customer relationship management /
LDR:00635nam 2200181 a 450 001 188458
005 20080715144631.0
008 090528s2008 at a 001 0 eng d
010 $a 2006908267
020 $a 9780324322385 (Student ed.)
020 $a 0324322380 (Student ed.) : $c NT$3986
035 $a 00340846
040 $a IUP $c IUP $d BAKER $d DLC
042 $a lccopycat
050 4 $a HF5415.55 $b B225 2008
100 $a Baran, Roger Joseph, $d 1945- $3 283248
245 1 0 $a Principles of customer relationship management / $c Roger J. Baran, Robert J. Galka, Daniel P. Strunk.
260 $a Australia ; $a Mason, Ohio : $c c2008. $b Thomson/South-Western,
300 $a xvi, 511 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references and index.
650 $a Customer relations $x Management $v Handbooks, manuals, etc. $3 439846
650 $a Relationship marketing $v Textbooks. $3 446391
700 $a Strunk, Daniel P. $3 283247
700 $a Galka, Roger J. $3 283246

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