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The marketing-sales-finance trianglean empirical investigation of finance-related interactions & managerial challenges among marketing, sales, and finance actors /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The marketing-sales-finance triangleDirk Weissbrich.
其他題名:
an empirical investigation of finance-related interactions & managerial challenges among marketing, sales, and finance actors /
作者:
Weissbrich, Dirk.
出版者:
Wiesbaden :Gabler Verlag / GWV Fachverlage GmbH, Wiesbaden,2009.
面頁冊數:
xv, 215 p. :ill., digital ;24 cm.
Contained By:
Springer eBooks
標題:
MarketingManagement.
電子資源:
http://dx.doi.org/10.1007/978-3-8349-8415-9
ISBN:
9783834984159 (electronic bk.)
The marketing-sales-finance trianglean empirical investigation of finance-related interactions & managerial challenges among marketing, sales, and finance actors /
Weissbrich, Dirk.
The marketing-sales-finance triangle
an empirical investigation of finance-related interactions & managerial challenges among marketing, sales, and finance actors /[electronic resource] :Dirk Weissbrich. - Wiesbaden :Gabler Verlag / GWV Fachverlage GmbH, Wiesbaden,2009. - xv, 215 p. :ill., digital ;24 cm.
ISBN: 9783834984159 (electronic bk.)Subjects--Topical Terms:
200067
Marketing
--Management.
LC Class. No.: HF5415.13 / .W457 2009
Dewey Class. No.: 658.8
The marketing-sales-finance trianglean empirical investigation of finance-related interactions & managerial challenges among marketing, sales, and finance actors /
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