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The Brandpromise :how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The Brandpromise :Duane E. Knapp.
其他題名:
how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!
其他題名:
Brand promise.
作者:
Knapp, Duane E.
出版者:
New York :McGraw-Hill,c2008.
面頁冊數:
xix, 264 p. :ill.
標題:
Brand name products.
電子資源:
Click for full text (McGrawHill)
ISBN:
9780071494410
The Brandpromise :how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!
Knapp, Duane E.
The Brandpromise :
how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success![electronic resource] /Brand promise.Duane E. Knapp. - New York :McGraw-Hill,c2008. - xix, 264 p. :ill.
ISBN: 9780071494410
LCCN: 2008276048Subjects--Topical Terms:
202795
Brand name products.
Index Terms--Genre/Form:
214472
Electronic books.
LC Class. No.: HD69.B7 / K623 2008
Dewey Class. No.: 658.8/27
The Brandpromise :how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!
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Click for full text (McGrawHill)
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