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Reputation transfer to enter new B-t...

Falkenreck, Christine.

Reputation transfer to enter new B-to-B marketsmeasuring and modelling approaches /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Reputation transfer to enter new B-to-B marketsby Christine Falkenreck.
其他題名:	measuring and modelling approaches /
作者:	Falkenreck, Christine.
出版者:	Heidelberg :Physica-Verlag Heidelberg,2010.
面頁冊數:	244 p. :ill., digital ;24 cm.
叢書名:	Contributions to management science,
Contained By:	Springer eBooks
標題:	Export marketing.
電子資源:	http://dx.doi.org/10.1007/978-3-7908-2357-8
ISBN:	9783790823578 (electronic bk.)

Reputation transfer to enter new B-to-B marketsmeasuring and modelling approaches /
Falkenreck, Christine.

Reputation transfer to enter new B-to-B marketsmeasuring and modelling approaches /[electronic resource] :by Christine Falkenreck. - Heidelberg :Physica-Verlag Heidelberg,2010. - 244 p. :ill., digital ;24 cm. - Contributions to management science,1431-1941.

ISBN: 9783790823578 (electronic bk.)Subjects--Topical Terms:

216633
Export marketing.

LC Class. No.: HF5415.5 / .F355 2010

Dewey Class. No.: 658.8343

Reputation transfer to enter new B-to-B marketsmeasuring and modelling approaches /
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