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The quintessence of strategic manage...

Berger, Roland.

The quintessence of strategic managementwhat you really need to know to survive in business /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The quintessence of strategic managementby Philip Kotler, Roland Berger, Nils Bickhoff.
其他題名:	what you really need to know to survive in business /
作者:	Kotler, Philip.
其他作者:	Bickhoff, Nils.
出版者:	Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg,2010.
面頁冊數:	vii, 129 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Strategic planning.
電子資源:	http://dx.doi.org/10.1007/978-3-642-14544-5
ISBN:	9783642145445 (electronic bk.)

The quintessence of strategic managementwhat you really need to know to survive in business /
Kotler, Philip.

The quintessence of strategic managementwhat you really need to know to survive in business /[electronic resource] :by Philip Kotler, Roland Berger, Nils Bickhoff. - Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg,2010. - vii, 129 p. :ill., digital ;24 cm.

ISBN: 9783642145445 (electronic bk.)Subjects--Topical Terms:

191522
Strategic planning.

LC Class. No.: HD30.28 / .K68 2010

Dewey Class. No.: 658.4012

The quintessence of strategic managementwhat you really need to know to survive in business /
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