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女性創業之研究－以YT水泥製品公司為例 = A Study of Wom...

國立高雄大學國際高階經營管理碩士在職專班(IEMBA)

女性創業之研究－以YT水泥製品公司為例 = A Study of Women Entrepreneurs－The Case of YT Cement Products Company

紀錄類型:	書目-語言資料,印刷品 : 單行本
並列題名:	A Study of Women Entrepreneurs－The Case of YT Cement Products Company
作者:	陳姿娟,
其他團體作者:	國立高雄大學
出版地:	[高雄市]
出版者:	撰者;
出版年:	民100
面頁冊數:	97葉圖，表格 : 30公分;
標題:	女性創業
標題:	Woman Entrepreneur
電子資源:	http://handle.ncl.edu.tw/11296/ndltd/28131695324653701471
附註:	參考書目：葉84-88
摘要註:	本研究主要以一位女性創業者（即筆者）在水泥製品製造業艱辛成功創業之經驗進行深度個案研究，除探討一般影響女性創業之優劣勢因素外，更藉由剖析筆者自身投入水泥製品製造業之營運管理經驗和研究心得與建議，提供未來有關女性從事製造業創業與經營之參考，期可作為日後女性創業者之借鏡。本研究透過個案研究及SWOT分析獲得幾項結果：　　首先，提出創業並無分男女性別和產業之別，不同背景的女性在不同產業領域中，同樣都有成功出頭天的機會與典範。　　其次，女性應善用其女性特質於創業過程中，例如1.正視現實2.較易滿足3.能將理想和願望，與家庭和生活緊密聯繫4.較能壓力釋放與調節5.穩定性高6.能承擔重複性高的工作內容7.較有耐心與細緻度8.富有高度責任感9.擁有較豐富的感性及情感關懷10.擁有較靈活的溝通技巧等。以上特質都是女性在創業過程中不可取代的優勢所在。　　最後，女性更應善於把握機會和勇於挑戰威脅，更不可忽視專業之重要性，整體創業過程務必仔細規劃，不斷發掘並創出自身的競爭優勢，方可在激烈競爭中脫穎而出。 This research mainly conducts a case study in depth from an experience in the establishment of an enterprise of a woman entrepreneur (i.e. the writer) who arduously and successfully established her own pyramids in the cement product manufacturing industry. Not only were the general superiorities and inferiorities for the feminine undertakings brought into the discussion of this research, but also the business of the managerial experience and research attainment and suggestion were also anatomized from the writer’s own experience. The research is aimed at providing the information and example in business establishment and management as a reference resource for the feminine who intend to be engaged in the manufacturing industry. This research obtains several results from the case studies and the SWOT analysis as followings:Firstly, gender difference and business type are never taken into the account of the business proposition and establishment. Feminine pioneers who come from different backgrounds and industrial domains also have the opportunities to succeed.Secondly, the feminine enterprisers should make good use of feminine distinct characteristics such as (1) knowing to face the reality, (2) easily gaining satisfaction, (3) being able to get close relation between dream and aspiration and family and life, (4) having capability to release and adjust the pressure, (5) possessing high stability, (6) being able to shoulder duplicated work content, (7) having more patience and care, (8) being full of responsibility, (9) owning rich perception and emotion concern and (10) having better communication skill etc. The above-mentioned characteristics are irreplaceable vantages for feminine pioneers in the process of the business establishment. Lastly, the feminine enterprisers should be good at the assurance of the opportunities and dare to challenge the threats. The importance of the field specialty should not be overlooked, and the entire business scheme must be engineered. The feminine enterprisers should also continuously discover and create competitive advantages to be able to stand out from the steep competition.

女性創業之研究－以YT水泥製品公司為例 = A Study of Women Entrepreneurs－The Case of YT Cement Products Company
陳, 姿娟

女性創業之研究－以YT水泥製品公司為例 = A Study of Women Entrepreneurs－The Case of YT Cement Products Company / 陳姿娟撰 - [高雄市] : 撰者, 民100. - 97葉 ; 圖，表格 ; 30公分.
參考書目：葉84-88.
女性創業Woman Entrepreneur

女性創業之研究－以YT水泥製品公司為例 = A Study of Women Entrepreneurs－The Case of YT Cement Products Company
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330 $a 本研究主要以一位女性創業者（即筆者）在水泥製品製造業艱辛成功創業之經驗進行深度個案研究，除探討一般影響女性創業之優劣勢因素外，更藉由剖析筆者自身投入水泥製品製造業之營運管理經驗和研究心得與建議，提供未來有關女性從事製造業創業與經營之參考，期可作為日後女性創業者之借鏡。本研究透過個案研究及SWOT分析獲得幾項結果：　　首先，提出創業並無分男女性別和產業之別，不同背景的女性在不同產業領域中，同樣都有成功出頭天的機會與典範。　　其次，女性應善用其女性特質於創業過程中，例如1.正視現實2.較易滿足3.能將理想和願望，與家庭和生活緊密聯繫4.較能壓力釋放與調節5.穩定性高6.能承擔重複性高的工作內容7.較有耐心與細緻度8.富有高度責任感9.擁有較豐富的感性及情感關懷10.擁有較靈活的溝通技巧等。以上特質都是女性在創業過程中不可取代的優勢所在。　　最後，女性更應善於把握機會和勇於挑戰威脅，更不可忽視專業之重要性，整體創業過程務必仔細規劃，不斷發掘並創出自身的競爭優勢，方可在激烈競爭中脫穎而出。 This research mainly conducts a case study in depth from an experience in the establishment of an enterprise of a woman entrepreneur (i.e. the writer) who arduously and successfully established her own pyramids in the cement product manufacturing industry. Not only were the general superiorities and inferiorities for the feminine undertakings brought into the discussion of this research, but also the business of the managerial experience and research attainment and suggestion were also anatomized from the writer’s own experience. The research is aimed at providing the information and example in business establishment and management as a reference resource for the feminine who intend to be engaged in the manufacturing industry. This research obtains several results from the case studies and the SWOT analysis as followings:Firstly, gender difference and business type are never taken into the account of the business proposition and establishment. Feminine pioneers who come from different backgrounds and industrial domains also have the opportunities to succeed.Secondly, the feminine enterprisers should make good use of feminine distinct characteristics such as (1) knowing to face the reality, (2) easily gaining satisfaction, (3) being able to get close relation between dream and aspiration and family and life, (4) having capability to release and adjust the pressure, (5) possessing high stability, (6) being able to shoulder duplicated work content, (7) having more patience and care, (8) being full of responsibility, (9) owning rich perception and emotion concern and (10) having better communication skill etc. The above-mentioned characteristics are irreplaceable vantages for feminine pioneers in the process of the business establishment. Lastly, the feminine enterprisers should be good at the assurance of the opportunities and dare to challenge the threats. The importance of the field specialty should not be overlooked, and the entire business scheme must be engineered. The feminine enterprisers should also continuously discover and create competitive advantages to be able to stand out from the steep competition.
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