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The pricing and revenue management o...
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Ng, Irene C. L.
The pricing and revenue management of servicesa strategic approach /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The pricing and revenue management of servicesIrene C.L. Ng.
其他題名:
a strategic approach /
作者:
Ng, Irene C. L.
出版者:
London :Routledge,2008.
面頁冊數:
xxii, 174 p. :ill. ;24 cm.
標題:
Revenue management.
電子資源:
Click here to view
ISBN:
9780203696590 (e-book : PDF)
The pricing and revenue management of servicesa strategic approach /
Ng, Irene C. L.
The pricing and revenue management of services
a strategic approach /[electronic resource] :Irene C.L. Ng. - London :Routledge,2008. - xxii, 174 p. :ill. ;24 cm. - Routledge advances in management and business studies ;36. - Routledge advances in management and business studies ;37..
Includes bibliographical references and index.
pt. 1. The buyer as an individual -- pt. 2. Buyers in aggregate.
Mode of access: World Wide Web.
ISBN: 9780203696590 (e-book : PDF)Subjects--Topical Terms:
240613
Revenue management.
LC Class. No.: HD60.7 / .N5 2008
Dewey Class. No.: 658.1554
The pricing and revenue management of servicesa strategic approach /
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Click here to view
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