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Future trends in conference tourism ...
~
Hong Kong (China)
Future trends in conference tourism :successful marketing strategies /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Future trends in conference tourism :Julia Peis.
其他題名:
successful marketing strategies /
作者:
Peis, Julia.
出版者:
Saarbrucken :VDM Verlag Dr. Muller,2007.
面頁冊數:
xi, 134, [34] p. :ill. ;25 cm.
標題:
AdvertisingTourism.
標題:
Hong Kong (China)Bibliography.Economic conditions
ISBN:
9783836408561 (pbk.) :
Future trends in conference tourism :successful marketing strategies /
Peis, Julia.
Future trends in conference tourism :
successful marketing strategies /Julia Peis. - Saarbrucken :VDM Verlag Dr. Muller,2007. - xi, 134, [34] p. :ill. ;25 cm.
Includes bibliographical references.
"The main purpose of this thesis is to find out those future trends which will deeply influence conference tourism. The second objective is the research of appropriate marketing strategies in view of future trends with a comparison between Hong Kong and Vienna, which are both representative cities of the conference tourism in Asia and Europe respectively."--p.1.
ISBN: 9783836408561 (pbk.) :NT$2700Subjects--Topical Terms:
221152
Advertising
--Tourism.Subjects--Geographical Terms:
437167
Hong Kong (China)
--Economic conditions--Bibliography.
LC Class. No.: HF6161.T63 / P379 2007
Future trends in conference tourism :successful marketing strategies /
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