Ambush marketing and the mega-event ...
Louw, Andre M.

 

  • Ambush marketing and the mega-event monopolyhow laws are abused to protect commercial rights to major sporting events /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Ambush marketing and the mega-event monopolyby Andre M. Louw.
    其他題名: how laws are abused to protect commercial rights to major sporting events /
    作者: Louw, Andre M.
    出版者: The Hague, The Netherlands :T. M. C. Asser Press,2012.
    面頁冊數: xx, 761 p. :ill., digital ;24 cm.
    Contained By: Springer eBooks
    標題: SportsLaw and legislation.
    電子資源: http://dx.doi.org/10.1007/978-90-6704-864-4
    ISBN: 9789067048644 (electronic bk.)
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000000070042 電子館藏 1圖書 電子書 EB K3702 .L895 2012 一般使用(Normal) 在架 0
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