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通關服務滿意度之研究－以金門水頭碼頭為例 = Service Quali...

國立高雄大學高階經營管理碩士在職專班(EMBA)

通關服務滿意度之研究－以金門水頭碼頭為例 = Service Quality and Satisfaction of Customs Clearance –The Case of Kinmen Shuitou Port

Record Type:	Language materials, printed : monographic
Paralel Title:	Service Quality and Satisfaction of Customs Clearance –The Case of Kinmen Shuitou Port
Author:	陳真,
Secondary Intellectual Responsibility:	國立高雄大學
Place of Publication:	[高雄市]
Published:	撰者;
Year of Publication:	2013[民102]
Description:	67面圖，表格 : 30公分;
Subject:	金門水頭碼頭
Subject:	Kinmen Shuitou Port
Online resource:	http://handle.ncl.edu.tw/11296/ndltd/21299377527766225605
Notes:	參考書目：面54-56
Notes:	102年10月31日公開
Summary:	本研究以金門水頭碼頭通關服務品質與顧客滿意度進行探討，來分析顧客在選擇上的相關性；同時討論顧客的服務品質與顧客滿意度的影響，並探討其差異情況。對金門水頭碼頭通關服務而言，金門水頭碼頭該如何透過通關服務品質才能強化顧客滿意度。本研究以SPSS 15.0統計軟體進行敘述性統計、單因子變異分析，共發放400份問卷，回收有效問卷為314份，回收率達78.5%。希望能藉此研究瞭解金門水頭碼頭通關服務品質，是否正向影響顧客滿意度。其研究結論為：服務品質與服務滿意度各層面為顯著正相關；不同背景變項的受訪者對服務品質、服務滿意度大部份層面有顯著的差異。 In this study, we explored and analyzed Kinmen Shuitou Port clearance service quality and customer satisfaction. We discussed customer service quality and customer satisfaction in associated with various demographic variables, e.g., gender, age, marrital status, nationality…etc.We applied SPSS 15.0 to analyze 314 effective questionnaire surveys out of total 400 surveys distributed, i.e., 78.5% of effective response rate. According to empirical results from descriptive statistics and one way ANOVA (analysis of variance), there exists positive and significant correlation between service quality and satisfaction for Kinmen Shuitou Port. Moreover, the service quality and customer satisfaction in Kinmen Shuitou Port are partially significantly different in accordance with demographic variables.

通關服務滿意度之研究－以金門水頭碼頭為例 = Service Quality and Satisfaction of Customs Clearance –The Case of Kinmen Shuitou Port
陳, 真

通關服務滿意度之研究－以金門水頭碼頭為例 = Service Quality and Satisfaction of Customs Clearance –The Case of Kinmen Shuitou Port / 陳真撰 - [高雄市] : 撰者, 2013[民102]. - 67面 ; 圖，表格 ; 30公分.
參考書目：面54-56102年10月31日公開.
金門水頭碼頭Kinmen Shuitou Port

通關服務滿意度之研究－以金門水頭碼頭為例 = Service Quality and Satisfaction of Customs Clearance –The Case of Kinmen Shuitou Port
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