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The four stages of highly effective ...

Jordan-Meier, Jane.

The four stages of highly effective crisis managementhow to manage the media in the digital age /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The four stages of highly effective crisis managementJane Jordan-Meier.
其他題名:	how to manage the media in the digital age /
作者:	Jordan-Meier, Jane.
出版者:	Boca Raton, FL :CRC Press,c2011.
面頁冊數:	1 online resource (xxiii, 296 p.) :ill.
標題:	Mass mediaManagement.
電子資源:	http://www.crcnetbase.com/isbn/978-1-4398-5373-3
ISBN:	9781439853740 (electronic bk.)

The four stages of highly effective crisis managementhow to manage the media in the digital age /
Jordan-Meier, Jane.

The four stages of highly effective crisis managementhow to manage the media in the digital age /[electronic resource] :Jane Jordan-Meier. - Boca Raton, FL :CRC Press,c2011. - 1 online resource (xxiii, 296 p.) :ill.

Includes bibliographical references and index.

Media, crisis, and new reporting tools -- What is a crisis? -- Unfolding crisis -- Crisis is triggered -- A crisis stops the show -- Case in point: Virginia Tech -- The role of media in a crisis -- Social, interactive, and everywhere all the time -- Today's news from multiple platforms -- Old media play a role in the social media revolution: social or leave -- Power to the people: the rise of hyperlocal news -- Mainstream media are still a factor -- Social media's role in crisis -- Media ethics? what drives traditional media behavior -- Twitter: is it a fad or the "8 bazillion pound gorilla?" -- Overview -- Background.

From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis manageme.

ISBN: 9781439853740 (electronic bk.)Subjects--Topical Terms:

537504
Mass media
--Management.Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: P96.M34 / J67 2011eb

Dewey Class. No.: 302.23/068

The four stages of highly effective crisis managementhow to manage the media in the digital age /
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245 1 4 $a The four stages of highly effective crisis management $h [electronic resource] : $b how to manage the media in the digital age / $c Jane Jordan-Meier.
260 $a Boca Raton, FL : $b CRC Press, $c c2011.
300 $a 1 online resource (xxiii, 296 p.) : $b ill.
504 $a Includes bibliographical references and index.
505 0 $a Media, crisis, and new reporting tools -- What is a crisis? -- Unfolding crisis -- Crisis is triggered -- A crisis stops the show -- Case in point: Virginia Tech -- The role of media in a crisis -- Social, interactive, and everywhere all the time -- Today's news from multiple platforms -- Old media play a role in the social media revolution: social or leave -- Power to the people: the rise of hyperlocal news -- Mainstream media are still a factor -- Social media's role in crisis -- Media ethics? what drives traditional media behavior -- Twitter: is it a fad or the "8 bazillion pound gorilla?" -- Overview -- Background.
520 $a From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis manageme.
588 $a Description based on print version record.
650 0 $a Mass media $x Management. $3 537504
650 0 $a Crisis management. $3 208551
650 0 $a Online social networks. $3 281852
650 0 $a Public relations. $3 230711
655 0 $a Electronic books. $2 local. $3 214472
856 4 0 $u http://www.crcnetbase.com/isbn/978-1-4398-5373-3