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Service fascinationgaining competiti...

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Service fascinationgaining competitive advantage through experiential self-service systems /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Service fascinationby Christian Zagel.
其他題名:	gaining competitive advantage through experiential self-service systems /
作者:	Zagel, Christian.
出版者:	Wiesbaden :Springer Fachmedien Wiesbaden :2016.
面頁冊數:	xxi, 338 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Marketing.
電子資源:	http://dx.doi.org/10.1007/978-3-658-11673-6
ISBN:	9783658116736$q(electronic bk.)

Service fascinationgaining competitive advantage through experiential self-service systems /
Zagel, Christian.

Service fascinationgaining competitive advantage through experiential self-service systems /[electronic resource] :by Christian Zagel. - Wiesbaden :Springer Fachmedien Wiesbaden :2016. - xxi, 338 p. :ill., digital ;24 cm.

ISBN: 9783658116736$q(electronic bk.)

Standard No.: 10.1007/978-3-658-11673-6doiSubjects--Topical Terms:

182957
Marketing.

LC Class. No.: HF5415

Dewey Class. No.: 658.8343

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