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A guide to fundraising at historical...

Bowman, Nelson.

A guide to fundraising at historically Black colleges and universitiesan all campus approach /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	A guide to fundraising at historically Black colleges and universitiesMarybeth Gasman and Nelson Bowman III.
其他題名:	an all campus approach /
作者:	Gasman, Marybeth.
其他作者:	Bowman, Nelson.
出版者:	New York :Routledge,2012.
面頁冊數:	xix, 180 p.
標題:	African American universities and collegesFinance.
電子資源:	Click here to view
ISBN:	9780203817612 (e-book : PDF)

A guide to fundraising at historically Black colleges and universitiesan all campus approach /
Gasman, Marybeth.

A guide to fundraising at historically Black colleges and universitiesan all campus approach /[electronic resource] :Marybeth Gasman and Nelson Bowman III. - New York :Routledge,2012. - xix, 180 p.

Includes bibliographical references (p. [164]-169) and index.

1. Taking inventory -- 2. The role of the president -- 3. Academic deans, faculty, and student services involvement -- 4. Alumni giving and engagement -- 5. Engaging affinity groups -- 6. Corporate and foundation giving -- 7. Building endowments -- 8. Telling a better story -- 9. Innovative fundraising and engagement programs -- 10. Background on historically black colleges and universities -- 11. Concluding thoughts.

Mode of access: World Wide Web.

ISBN: 9780203817612 (e-book : PDF)Subjects--Topical Terms:

645594
African American universities and colleges
--Finance.Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: LC2781 / .G37 2012

Dewey Class. No.: 371.206 / G248

A guide to fundraising at historically Black colleges and universitiesan all campus approach /
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