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Beat accelerating customer expectati...
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Dumitrescu, Delia,
Beat accelerating customer expectations with Trend-driven innovation
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Beat accelerating customer expectations with Trend-driven innovationHenry Mason, David Mattin, Maxwell Luthy and Delia Dumitrescu ; foreword by Alexander Osterwalder.
其他題名:
Trend-driven innovation
作者:
Mason, Henry,
其他作者:
Mattin, David,
出版者:
Hoboken, NJ :Wiley,2015.
面頁冊數:
1 online resource.
附註:
Includes index.
標題:
High technology industriesMarketing.
電子資源:
http://onlinelibrary.wiley.com/book/10.1002/9781119170426
ISBN:
9781119170426
Beat accelerating customer expectations with Trend-driven innovation
Mason, Henry,
Beat accelerating customer expectations with Trend-driven innovation
[electronic resource] /Trend-driven innovationHenry Mason, David Mattin, Maxwell Luthy and Delia Dumitrescu ; foreword by Alexander Osterwalder. - Hoboken, NJ :Wiley,2015. - 1 online resource.
Includes index.
ISBN: 9781119170426Subjects--Topical Terms:
230651
High technology industries
--Marketing.Index Terms--Genre/Form:
214472
Electronic books.
LC Class. No.: HC79.H53 / 2015
Dewey Class. No.: 658.8
Beat accelerating customer expectations with Trend-driven innovation
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http://onlinelibrary.wiley.com/book/10.1002/9781119170426
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