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Industry trends in cloud computingal...
~
Dempsey, David.
Industry trends in cloud computingalternative business-to-business revenue models /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Industry trends in cloud computingby David Dempsey, Felicity Kelliher.
其他題名:
alternative business-to-business revenue models /
作者:
Dempsey, David.
其他作者:
Kelliher, Felicity.
出版者:
Cham :Springer International Publishing :2018.
面頁冊數:
xxviii, 205 p. :ill., digital ;24 cm.
Contained By:
Springer eBooks
標題:
Cloud computing.
電子資源:
http://dx.doi.org/10.1007/978-3-319-63994-9
ISBN:
9783319639949$q(electronic bk.)
Industry trends in cloud computingalternative business-to-business revenue models /
Dempsey, David.
Industry trends in cloud computing
alternative business-to-business revenue models /[electronic resource] :by David Dempsey, Felicity Kelliher. - Cham :Springer International Publishing :2018. - xxviii, 205 p. :ill., digital ;24 cm.
Chapter 1: Introduction -- Chapter 2: Cloud Computing -- Chapter 3: Cloud Computing: The Emergence of the 5th Utility -- Chapter 4: Revenue Models and Pricing Strategies in the B2B SaaS Market -- Chapter 5: Business-to-Business Client Relationships in the Cloud Computing Software as a Service Realm -- Chapter 6: Recurring Revenue Framework Through a Cloud Computing Channel -- Chapter 7: B2B Cloud Computing Software as a Service Revenue Model -- Chapter 8: Recurring Revenue Model in Practice -- Chapter 9: Conclusion and Next Steps.
Exploring the Cloud Computing (CC) commercial landscape as it matures; this book asserts that the key ingredient in sustaining the Software as a Service (SaaS) business model is subscription renewal. Chronicling the evolution and future trajectory of the CC concept, the authors examine the new paradigm it is creating for the distribution of computer software applications among business-to-business (B2B) clients. CC enabled SaaS has been fundamentally changing the revenue expectations and business model for the application software industry, and impacting on how SaaS providers pursue, acquire and retain B2B clients. Securing SaaS subscription renewal is critical to the survival and prosperity of this business as attrition can have a significant impact on the financial viability of SaaS businesses based on this model. Focusing on the B2B client and the SaaS industry dependency on renewal subscriptions delivered through the CC channel, the primary research presented in this book seeks to examine the key drivers behind the B2B SaaS subscription renewal decision and, in doing so, to explore the recurring revenue framework for the Cloud SaaS business.
ISBN: 9783319639949$q(electronic bk.)
Standard No.: 10.1007/978-3-319-63994-9doiSubjects--Topical Terms:
378527
Cloud computing.
LC Class. No.: QA76.585
Dewey Class. No.: 004.6782
Industry trends in cloud computingalternative business-to-business revenue models /
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Chapter 1: Introduction -- Chapter 2: Cloud Computing -- Chapter 3: Cloud Computing: The Emergence of the 5th Utility -- Chapter 4: Revenue Models and Pricing Strategies in the B2B SaaS Market -- Chapter 5: Business-to-Business Client Relationships in the Cloud Computing Software as a Service Realm -- Chapter 6: Recurring Revenue Framework Through a Cloud Computing Channel -- Chapter 7: B2B Cloud Computing Software as a Service Revenue Model -- Chapter 8: Recurring Revenue Model in Practice -- Chapter 9: Conclusion and Next Steps.
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