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Open innovation business modelinggam...

Leitao, Joao.

Open innovation business modelinggamification and design thinking applications /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Open innovation business modelingby Joao Leitao.
其他題名:	gamification and design thinking applications /
作者:	Leitao, Joao.
出版者:	Cham :Springer International Publishing :2019.
面頁冊數:	xv, 127 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Technological innovations.
電子資源:	http://dx.doi.org/10.1007/978-3-319-91282-0
ISBN:	9783319912820$q(electronic bk.)

Open innovation business modelinggamification and design thinking applications /
Leitao, Joao.

Open innovation business modelinggamification and design thinking applications /[electronic resource] :by Joao Leitao. - Cham :Springer International Publishing :2019. - xv, 127 p. :ill., digital ;24 cm. - Contributions to management science,1431-1941. - Contributions to management science..

This monograph provides a new perspective on business modeling in small and medium-sized enterprises (SMEs) It builds on the theoretical framework on innovation and revisits the Zahra and George (2002) model on absorptive capacity and other related works, such as the open innovation approach initiated by Chesbrough (2003) It also introduces a new 'open innovation bridge - a Tangram model' approach to business models that identifies the critical elements of the transactive structure of open innovation business models, especially, in the context of SMEs. The uniqueness of this book lies in the author's development of a gamification perspective and a tool to design open innovation business models.

ISBN: 9783319912820$q(electronic bk.)

Standard No.: 10.1007/978-3-319-91282-0doiSubjects--Topical Terms:

184332
Technological innovations.

LC Class. No.: HD45

Dewey Class. No.: 658.514

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