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Fundraising :how to raise money for ...

Garczynski, Joyce V.,

Fundraising :how to raise money for your library using social media /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Fundraising :Joyce V. Garczynski.
其他題名:	how to raise money for your library using social media /
作者:	Garczynski, Joyce V.,
面頁冊數:	1 online resource (178 pages) :illustrations (some color)
標題:	Library fund raising.
電子資源:	https://www.sciencedirect.com/science/book/9780081020036
ISBN:	9780081020043$q(electronic bk.)

Fundraising :how to raise money for your library using social media /
Garczynski, Joyce V.,

Fundraising :how to raise money for your library using social media /Joyce V. Garczynski. - 1 online resource (178 pages) :illustrations (some color) - Chandos Information Professional Series. - Chandos information professional series..

Includes bibliographical references at the end of each chapters and index.

Fundraising: How to Raise Money for Your Library Using Social Media introduces the phenomena that many members, supporters and fundraisers are not using social media to fundraise for their libraries, and may not be aware of its strengths and pitfalls. The book discusses why social media should be used to fundraise and how to successfully employ social media campaigns, also providing examples from library funding initiatives that libraries can follow. Since social media changes relatively quickly, library staff members, supporters and fundraisers need up-to-date information on how to craft messages for the platforms that they use. This book presents less on best practices for specific social media platform, focusing more on library social media fundraising strategies that have been found to be effective (for example, how libraries have successfully created fundraising campaigns with hashtags).

ISBN: 9780081020043$q(electronic bk.)Subjects--Topical Terms:

846711
Library fund raising.
Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: Z683

Dewey Class. No.: 025.1/1

Fundraising :how to raise money for your library using social media /
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520 $a Fundraising: How to Raise Money for Your Library Using Social Media introduces the phenomena that many members, supporters and fundraisers are not using social media to fundraise for their libraries, and may not be aware of its strengths and pitfalls. The book discusses why social media should be used to fundraise and how to successfully employ social media campaigns, also providing examples from library funding initiatives that libraries can follow. Since social media changes relatively quickly, library staff members, supporters and fundraisers need up-to-date information on how to craft messages for the platforms that they use. This book presents less on best practices for specific social media platform, focusing more on library social media fundraising strategies that have been found to be effective (for example, how libraries have successfully created fundraising campaigns with hashtags).
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