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Brains vs capitalentrepreneurship fo...
~
Faltin, Günter.
Brains vs capitalentrepreneurship for everyone lean, smart, simple /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Brains vs capitalGünter Faltin.
其他題名:
entrepreneurship for everyone lean, smart, simple /
其他題名:
Brains versus capital
作者:
Faltin, Günter.
出版者:
Singapore ;World Scientific,c2019.
面頁冊數:
1 online resource (ix, 206 p.) :ill.
標題:
New business enterprises.
電子資源:
https://www.worldscientific.com/worldscibooks/10.1142/10836#t=toc
ISBN:
9789813234628$q(electronic bk.)
Brains vs capitalentrepreneurship for everyone lean, smart, simple /
Faltin, Günter.
Brains vs capital
entrepreneurship for everyone lean, smart, simple /[electronic resource] :Brains versus capitalGünter Faltin. - 1st ed. - Singapore ;World Scientific,c2019. - 1 online resource (ix, 206 p.) :ill.
Includes bibliographical references.
Intorduction: all roads lead to Rome -- The tea campaign as a case study -- Start-ups: creative concepts, not high-tech -- The step-child concept: it pays to finetune your concept -- Avoiding overload -- Building a business with components -- Playing in the big boys' league -- Entrepreneurship laboratory: how to work out your own high-potential concept -- Entrepreneurship as a challenge -- Say goodbye to old ways of thinking: do not draw conclusions about the future based on the past -- An invitation to a dance -- Appendix. Everyone can become and entrepreneur: an interview with Professor Muhammad Yunus (excerpt).
"Entrepreneurship is not a calling only for the selected few. Creative work and economic self-realization are goals that anyone can pursue. Learn how to create your own "idea-masterpiece" as a collage or puzzle made from existing pieces, and construct your own company from pre-existing components that are freely available to everyone. Brains versus Capital: Entrepreneurship for Everyone opens up many channels of opportunity for many people who never thought that they would start their own company. This book emphasizes knowledge-based start-ups, which offers a crucial difference to classic self-employment and the new technology based start-ups. Günther Faltin has been teaching this approach for decades, and he has applied his theoretical concept with great success to "The Tea Campaign" (Teekampagne), the largest mail-order tea company in Germany. A growing number of companies uses Professor Faltin's principles successfully. Featuring practical examples of successful companies, Günther Faltin shows how anyone can refine an idea to create a new company. By combining components that already exist, a small start-up founder could even challenge the big companies"--
ISBN: 9789813234628$q(electronic bk.)
LCCN: 2017048391Subjects--Topical Terms:
186207
New business enterprises.
LC Class. No.: HD62.5 / .F363 2019
Dewey Class. No.: 658.1/1
Brains vs capitalentrepreneurship for everyone lean, smart, simple /
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Intorduction: all roads lead to Rome -- The tea campaign as a case study -- Start-ups: creative concepts, not high-tech -- The step-child concept: it pays to finetune your concept -- Avoiding overload -- Building a business with components -- Playing in the big boys' league -- Entrepreneurship laboratory: how to work out your own high-potential concept -- Entrepreneurship as a challenge -- Say goodbye to old ways of thinking: do not draw conclusions about the future based on the past -- An invitation to a dance -- Appendix. Everyone can become and entrepreneur: an interview with Professor Muhammad Yunus (excerpt).
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https://www.worldscientific.com/worldscibooks/10.1142/10836#t=toc
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