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(Not) getting paid to do what you lo...
~
Duffy, Brooke Erin.
(Not) getting paid to do what you lovegender, social media, and aspirational work /
Record Type:
Electronic resources : Monograph/item
Title/Author:
(Not) getting paid to do what you loveBrooke Erin Duffy.
Reminder of title:
gender, social media, and aspirational work /
remainder title:
Gender, social media, and aspirational work
Author:
Duffy, Brooke Erin.
Published:
New Haven :Yale University Press,c2017.
Description:
1 online resource (308 p.) :ill.
Subject:
Online social networksEconomic aspects.
Online resource:
https://www.degruyter.com/isbn/9780300227666
ISBN:
9780300227666$q(electronic bk.)
(Not) getting paid to do what you lovegender, social media, and aspirational work /
Duffy, Brooke Erin.
(Not) getting paid to do what you love
gender, social media, and aspirational work /[electronic resource] :Gender, social media, and aspirational workBrooke Erin Duffy. - 1st ed. - New Haven :Yale University Press,c2017. - 1 online resource (308 p.) :ill.
Includes bibliographical references and index.
Entrepreneurial wishes and career dreams -- The aspirational ethos: gender, consumerism, and labor -- (Not) just for the fun of it: the labor of social media production -- Branding the authentic self: the commercial appeal of "being real" -- "And now, a word from our sponsor": attracting advertisers, building brands, leveraging (free) labor -- The "Instagram filter": dispelling the myths of entrepreneurial glamour -- Aspirational labor's (in)visibility -- Epilogue: the aspirational labour of an academic.
"An illuminating investigation into a class of enterprising women aspiring to 'make it' in the social media economy but often finding only unpaid work. Profound transformations in our digital society have brought many enterprising women to social media platforms--from blogs to YouTube to Instagram--in hopes of channeling their talents into fulfilling careers. In this eye-opening book, Brooke Erin Duffy draws much-needed attention to the gap between the handful who find lucrative careers and the rest, whose 'passion projects' amount to free work for corporate brands. Drawing on interviews and fieldwork, Duffy offers fascinating insights into the work and lives of fashion bloggers, beauty vloggers, and designers. She connects the activities of these women to larger shifts in unpaid and gendered labor, offering a lens through which to understand, anticipate, and critique broader transformations in the creative economy. At a moment when social media offer the rousing assurance that anyone can 'make it'--and stand out among freelancers, temps, and gig workers--Duffy asks us all to consider the stakes of not getting paid to do what you love"--Provided by publisher.
ISBN: 9780300227666$q(electronic bk.)
Standard No.: 99972508543Subjects--Topical Terms:
384451
Online social networks
--Economic aspects.
LC Class. No.: HC79.I55 / D8665 2017
Dewey Class. No.: 302.231
(Not) getting paid to do what you lovegender, social media, and aspirational work /
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(Not) getting paid to do what you love
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[electronic resource] :
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gender, social media, and aspirational work /
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Brooke Erin Duffy.
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Gender, social media, and aspirational work
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1st ed.
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New Haven :
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Yale University Press,
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c2017.
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ill.
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Includes bibliographical references and index.
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Entrepreneurial wishes and career dreams -- The aspirational ethos: gender, consumerism, and labor -- (Not) just for the fun of it: the labor of social media production -- Branding the authentic self: the commercial appeal of "being real" -- "And now, a word from our sponsor": attracting advertisers, building brands, leveraging (free) labor -- The "Instagram filter": dispelling the myths of entrepreneurial glamour -- Aspirational labor's (in)visibility -- Epilogue: the aspirational labour of an academic.
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"An illuminating investigation into a class of enterprising women aspiring to 'make it' in the social media economy but often finding only unpaid work. Profound transformations in our digital society have brought many enterprising women to social media platforms--from blogs to YouTube to Instagram--in hopes of channeling their talents into fulfilling careers. In this eye-opening book, Brooke Erin Duffy draws much-needed attention to the gap between the handful who find lucrative careers and the rest, whose 'passion projects' amount to free work for corporate brands. Drawing on interviews and fieldwork, Duffy offers fascinating insights into the work and lives of fashion bloggers, beauty vloggers, and designers. She connects the activities of these women to larger shifts in unpaid and gendered labor, offering a lens through which to understand, anticipate, and critique broader transformations in the creative economy. At a moment when social media offer the rousing assurance that anyone can 'make it'--and stand out among freelancers, temps, and gig workers--Duffy asks us all to consider the stakes of not getting paid to do what you love"--Provided by publisher.
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Description based on print version record.
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Economic aspects.
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https://www.degruyter.com/isbn/9780300227666
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電子館藏
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EB HC79.I55 D8665 2017 c2017
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https://www.degruyter.com/isbn/9780300227666
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