國立高雄大學圖資館 |

語系: 繁體中文

說明(常見問題)

圖資館首頁

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

Fashion communicationproceedings of ...

(1998 :)

Fashion communicationproceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021 /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Fashion communicationedited by Teresa Sadaba ... [et al.].
其他題名:	proceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021 /
其他題名:	FACTUM 21
其他作者:	Sadaba, Teresa.
團體作者:
出版者:	Cham :Springer International Publishing :2021.
面頁冊數:	xiii, 337 p. :ill., digital ;24 cm.
Contained By:	Springer Nature eBook
標題:	Clothing tradeCongresses.Management
電子資源:	https://doi.org/10.1007/978-3-030-81321-5
ISBN:	9783030813215$q(electronic bk.)

Fashion communicationproceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021 /
Fashion communicationproceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021 /[electronic resource] :FACTUM 21edited by Teresa Sadaba ... [et al.]. - Cham :Springer International Publishing :2021. - xiii, 337 p. :ill., digital ;24 cm.

These conference proceedings are the output of one of the first academic events of its nature happening globally, targeting fashion from a communication sciences perspective, including, in a broad sense, cultural heritage studies and marketing. The chapters present theoretical and empirical interdisciplinary work on how various communication practices impact the fashion industry and on societal fashion-related practices and values. The special focus of this volume is how digital transformation is changing the field and its utility to practitioners. Using these academic insights, practitioners can understand the core causes and reasons for trends and developments in the field of fashion communication and marketing.

ISBN: 9783030813215$q(electronic bk.)

Standard No.: 10.1007/978-3-030-81321-5doiSubjects--Topical Terms:

774046
Clothing trade
--Management--Congresses.

LC Class. No.: HD9940.A2 / F33 2021

Dewey Class. No.: 687.0688

Fashion communicationproceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021 /
LDR:01797nmm a2200337 a 4500 001 609268
003 DE-He213
005 20210920220313.0
006 m d
007 cr nn 008maaau
008 220222s2021 sz s 0 eng d
020 $a 9783030813215$q(electronic bk.)
020 $a 9783030813208$q(paper)
024 7 $a 10.1007/978-3-030-81321-5 $2 doi
035 $a 978-3-030-81321-5
040 $a GP $c GP
041 0 $a eng
050 4 $a HD9940.A2 $b F33 2021
072 7 $a KJS $2 bicssc
072 7 $a BUS043000 $2 bisacsh
072 7 $a KJS $2 thema
072 7 $a KJSM $2 thema
082 0 4 $a 687.0688 $2 23
090 $a HD9940.A2 $b F142 2021
111 2 $n (3rd : $d 1998 : $c Amsterdam, Netherlands) $3 194767
245 1 0 $a Fashion communication $h [electronic resource] : $b proceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021 / $c edited by Teresa Sadaba ... [et al.].
246 3 $a FACTUM 21
260 $a Cham : $b Springer International Publishing : $b Imprint: Springer, $c 2021.
300 $a xiii, 337 p. : $b ill., digital ; $c 24 cm.
520 $a These conference proceedings are the output of one of the first academic events of its nature happening globally, targeting fashion from a communication sciences perspective, including, in a broad sense, cultural heritage studies and marketing. The chapters present theoretical and empirical interdisciplinary work on how various communication practices impact the fashion industry and on societal fashion-related practices and values. The special focus of this volume is how digital transformation is changing the field and its utility to practitioners. Using these academic insights, practitioners can understand the core causes and reasons for trends and developments in the field of fashion communication and marketing.
650 0 $a Clothing trade $x Management $v Congresses. $3 774046
650 0 $a Communication $3 181209
650 0 $a Clothing trade $x Social aspects $v Congresses. $3 906812
650 1 4 $a Marketing. $3 182957
650 2 4 $a Media and Communication. $3 742407
700 1 $a Sadaba, Teresa. $3 861441
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer Nature eBook
856 4 0 $u https://doi.org/10.1007/978-3-030-81321-5
950 $a Business and Management (SpringerNature-41169)