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Behavioral economics for tourismperspectives on business and policy in the travel industry /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Behavioral economics for tourismMilena S. Nikolova.
其他題名:	perspectives on business and policy in the travel industry /
作者:	Nikolova, Milena S.,
出版者:	Amsterdam :Academic Press,2021.
面頁冊數:	1 online resource.
標題:	Tourism.
電子資源:	https://www.sciencedirect.com/science/book/9780128138083
ISBN:	9780128138120 (electronic bk.)

Behavioral economics for tourismperspectives on business and policy in the travel industry /
Nikolova, Milena S.,

Behavioral economics for tourismperspectives on business and policy in the travel industry /[electronic resource] :Milena S. Nikolova. - Amsterdam :Academic Press,2021. - 1 online resource. - Perspectives in behavioral economics and the economics of behavior. - Perspectives in behavioral economics and the economics of behavior..

Includes bibliographical references and index.

"Provides behavioral profiling of the digitally-informed, mobile, self-managed tourist Allows the tourism industry to better understand tourists, both cognitively and emotionally Supports business success, technology development and sustainability in the tourism industry Features case studies on behavioral tactics and strategies for use in tourism"--

ISBN: 9780128138120 (electronic bk.)

Nat. Bib. No.: GBB9H1840bnbSubjects--Topical Terms:

200725
Tourism.
Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: G155.A1 / N55 2021

Dewey Class. No.: 338.4791

Behavioral economics for tourismperspectives on business and policy in the travel industry /
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