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Trust management in the Chinese e-commerce marketbased on the perspective of the adverse selection /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Trust management in the Chinese e-commerce marketby Yong Pan.
其他題名:	based on the perspective of the adverse selection /
作者:	Pan, Yong.
出版者:	Singapore :Springer Nature Singapore :2024.
面頁冊數:	viii, 167 p. :ill. (some col.), digital ;24 cm.
Contained By:	Springer Nature eBook
標題:	Electronic commerceChina.
電子資源:	https://doi.org/10.1007/978-981-97-1115-4
ISBN:	9789819711154$q(electronic bk.)

Trust management in the Chinese e-commerce marketbased on the perspective of the adverse selection /
Pan, Yong.

Trust management in the Chinese e-commerce marketbased on the perspective of the adverse selection /[electronic resource] :by Yong Pan. - Singapore :Springer Nature Singapore :2024. - viii, 167 p. :ill. (some col.), digital ;24 cm. - Advanced studies in e-commerce. - Advanced studies in e-commerce..

Introduction -- Adverse selection, 'lemon market' model and related literature review -- Adverse Selection of Internet Market: Mathematical Model and Theoretical Explanation -- Adverse Selection and Price Behavior in Internet Market -- Adverse Selection and Reputation Operation Mode of Network Market -- Adverse Selection and Operation Mode of Network Quality Intermediary -- Adverse Selection and Non-economic Solutions -- Adverse Selection and Strategic Suggestions of China's Internet Market.

Based on the classic adverse selection model, this book sets up the cyber "lemons" market model and analyzes the basic rule of asymmetric information. This book focuses on the topics as following: Is there "lemons" in e-commerce market? What rule do the cyber "lemons" characterize? How to build the cyber "lemon" market model? What is the particularity of adverse selection in cyber markets? What is more, how to eliminate or avoid the cyber "lemons" in Chinse e-commerce market? This book aims to provide the accumulation for e-commerce research and support decision-making for management in Chinese e-commerce markets, and suggests trust management solutions to eliminate or decrease the cyber 'lemons'. Through this book, it helps readers understand the ideas and effective methods of trust management in the Chinse e-commerce market, while deepening the reverse selection model and theory.

ISBN: 9789819711154$q(electronic bk.)

Standard No.: 10.1007/978-981-97-1115-4doiSubjects--Topical Terms:

305190
Electronic commerce
--China.

LC Class. No.: HF5548.325.C6 / P36 2024

Dewey Class. No.: 658.8720951

Trust management in the Chinese e-commerce marketbased on the perspective of the adverse selection /
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520 $a Based on the classic adverse selection model, this book sets up the cyber "lemons" market model and analyzes the basic rule of asymmetric information. This book focuses on the topics as following: Is there "lemons" in e-commerce market? What rule do the cyber "lemons" characterize? How to build the cyber "lemon" market model? What is the particularity of adverse selection in cyber markets? What is more, how to eliminate or avoid the cyber "lemons" in Chinse e-commerce market? This book aims to provide the accumulation for e-commerce research and support decision-making for management in Chinese e-commerce markets, and suggests trust management solutions to eliminate or decrease the cyber 'lemons'. Through this book, it helps readers understand the ideas and effective methods of trust management in the Chinse e-commerce market, while deepening the reverse selection model and theory.
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