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Sustainability in luxury fashion bus...

Ha-Brookshire, Jung.

Sustainability in luxury fashion business

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Sustainability in luxury fashion businessedited by Chris K. Y. Lo, Jung Ha-Brookshire.
其他作者:	Lo, Chris K. Y.
出版者:	Singapore :Springer Singapore :2018.
面頁冊數:	x, 194 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Clothing tradeEnvironmental aspects.
電子資源:	http://dx.doi.org/10.1007/978-981-10-8878-0
ISBN:	9789811088780$q(electronic bk.)

Sustainability in luxury fashion business
Sustainability in luxury fashion business[electronic resource] /edited by Chris K. Y. Lo, Jung Ha-Brookshire. - Singapore :Springer Singapore :2018. - x, 194 p. :ill., digital ;24 cm. - Springer series in fashion business,2366-8776. - Springer series in fashion business..

Chapter 1. Opening: Sustainability and Luxury Brands (Chris K.Y. Lo) -- Chapter 2. Sufficient Desire: The Discourse of Sustainable Luxury (Katie Baker Jones) -- Chapter 3. The Marketing of Sustainability and CSR Initiatives by Luxury Brands: Cultural Indicators, Call to Action, and Framework (RayeCarol Cavender) -- Chapter 4. Luxury Fashion Brands vs. Mass Fashion Brands: Data Mining Analysis of Social Media Responses toward Corporate Sustainability(Stacy Hyun-Nam Lee) -- Chapter 5. Luxury Cruelty: An Analysis of Consumers' Responses to Animal Cruelty in a Luxury Fashion Supply Chain (Heejin Lim) etc.

This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals. It addresses the unique challenges faced by luxury fashion brands, given that concepts of luxury and sustainability may be conflicting. In doing so, it elaborates on how fashion brands need to manage their suppliers to comply with and improve social and environmental conditions, the pressure to fulfill the triple-bottom lines, consumer demands for transparency, and social media and its advantages in achieving sustainability goals. Exploring the notion that luxury fashion brands are in a better position to pursue superior sustainability performance, it presents research that highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a valuable resource for academics and practitioners in the field of business, sustainability, and fashion.

ISBN: 9789811088780$q(electronic bk.)

Standard No.: 10.1007/978-981-10-8878-0doiSubjects--Topical Terms:

602907
Clothing trade
--Environmental aspects.

LC Class. No.: TT497 / .S87 2018

Dewey Class. No.: 687

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520 $a This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals. It addresses the unique challenges faced by luxury fashion brands, given that concepts of luxury and sustainability may be conflicting. In doing so, it elaborates on how fashion brands need to manage their suppliers to comply with and improve social and environmental conditions, the pressure to fulfill the triple-bottom lines, consumer demands for transparency, and social media and its advantages in achieving sustainability goals. Exploring the notion that luxury fashion brands are in a better position to pursue superior sustainability performance, it presents research that highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a valuable resource for academics and practitioners in the field of business, sustainability, and fashion.
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