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Is your advertising working�H:a guid...
~
Jones, John Philip.
Is your advertising working�H:a guide to evaluating campaign effectiveness /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Is your advertising working�H:by Colon McDonald.
Reminder of title:
a guide to evaluating campaign effectiveness /
Author:
McDonald, Colin.
other author:
Jones, John Philip.
Published:
Oxford :World Advertising Research Center,c2003.
Description:
77 p. ;24 cm.
Subject:
AdvertisingUnited States.
ISBN:
184116139X (pbk.)
Is your advertising working�H:a guide to evaluating campaign effectiveness /
McDonald, Colin.
Is your advertising working�H:
a guide to evaluating campaign effectiveness /by Colon McDonald. - Oxford :World Advertising Research Center,c2003. - 77 p. ;24 cm.
Includes bibliographical references and indexes.
ISBN: 184116139X (pbk.)
LCCN: 98040120 Subjects--Topical Terms:
180525
Advertising
--United States.
Is your advertising working�H:a guide to evaluating campaign effectiveness /
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McDonald, Colin.
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Is your advertising working�H:
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a guide to evaluating campaign effectiveness /
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by Colon McDonald.
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World Advertising Research Center,
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77 p. ;
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24 cm.
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Includes bibliographical references and indexes.
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Advertising
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United States.
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Advertising.
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Jones, John Philip.
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193131
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