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Meta-luxurybrands and the culture of...

Ricca, Manfredi.

Meta-luxurybrands and the culture of excellence /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Meta-luxuryManfredi Ricca, Rebecca Robins.
Reminder of title:	brands and the culture of excellence /
Author:	Ricca, Manfredi.
other author:	Robins, Rebecca.
Published:	Houndmills, Basingstoke, Hampshire ;Palgrave Macmillan,c2012.
Description:	1 online resource (xiv, 208 p.) :ill.
Subject:	Quality of products.
Online resource:	http://www.palgraveconnect.com/doifinder/10.1057/9781137005663
ISBN:	9781137005663 (electronic bk.)

Meta-luxurybrands and the culture of excellence /
Ricca, Manfredi.

Meta-luxurybrands and the culture of excellence /[electronic resource] :Manfredi Ricca, Rebecca Robins. - Houndmills, Basingstoke, Hampshire ;Palgrave Macmillan,c2012. - 1 online resource (xiv, 208 p.) :ill.

Includes bibliographical references and index.

Defining Meta-luxury. Conversation: Salvatore Accardo -- The Pillars of Meta-luxury. Conversation: Dr Michael Scott -- Craftsmanship. Conversation: Horacio Pagani ; Conversation: Simon Jacomet -- Focus. Conversation: Paolo Fazioli ; Conversation: Francis Kurkdjian -- History. Conversation: Kazumi Murose ; Conversation: Francesco Trapani -- Rarity. Conversation: Hans Peter Danuser von Platen -- The Pillars of Meta-luxury in Summary -- The Economy of Meta-luxury. Conversation: Renzo Piano -- Manifesto.

"Meta-luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury and its implications for brand and business management. A unique series of conversations with an eclectic array of world-renowned craftsmen, artists, academics and heads of unique brands, brings insightful illumination to the paradigm of Meta-luxury"--Provided by publisher.

ISBN: 9781137005663 (electronic bk.)

Standard No.: 9786613642745

Source: 497854Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:

234727
Quality of products.
Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: HB841 / .R53 2012eb (Online)

Dewey Class. No.: 338.4/7

Meta-luxurybrands and the culture of excellence /
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