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The principle of profit models
~
Lin, Guiping.
The principle of profit models
Record Type:
Electronic resources : Monograph/item
Title/Author:
The principle of profit modelsby Guiping Lin, Wei Wei, Wuxiang Zhu.
Author:
Lin, Guiping.
other author:
Wei, Wei.
Published:
Berlin, Heidelberg :Springer Berlin Heidelberg :2015.
Description:
xiv, 184 p. :ill., digital ;24 cm.
Contained By:
Springer eBooks
Subject:
Profit.
Online resource:
http://dx.doi.org/10.1007/978-3-662-44714-7
ISBN:
9783662447147 (electronic bk.)
The principle of profit models
Lin, Guiping.
The principle of profit models
[electronic resource] /by Guiping Lin, Wei Wei, Wuxiang Zhu. - Berlin, Heidelberg :Springer Berlin Heidelberg :2015. - xiv, 184 p. :ill., digital ;24 cm.
Profit sources (Stakeholders). -Fixed income -- Remaining profit -- Profit sharing -- Customer pricing -- Auction -- Combined pricing.
This book mainly focuses on defining profit models, on how many main kinds of profit models there are, how profit models can change a company, and how to tailor a profit model to the needs of a certain company. In this context, profit models are classified as fixed-income, remaining-profit and profit-sharing, admission, toll, parking, fuel and sharing fees, profit sources, customer pricing, auction, combined pricing, etc. The logic behind all these profit models will be analyzed in detail and numerous micro-cases will be introduced. All of the micro-cases discussed are the best profit model practices used by outstanding enterprises, mainly from China and the USA (including HomeAway, Priceline, Tencent, Sina, Google, the Voice of China, CSPN and so on). These models will be complemented by a wealth of figures and additional tools to help readers better understand the principle of profit models. As such, the book not only explains “why” entrepreneurs preferred to apply a specific kind of profit model and not others, but also answers “how” they derived that model.
ISBN: 9783662447147 (electronic bk.)
Standard No.: 10.1007/978-3-662-44714-7doiSubjects--Topical Terms:
185037
Profit.
LC Class. No.: HB601
Dewey Class. No.: 658.155
The principle of profit models
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This book mainly focuses on defining profit models, on how many main kinds of profit models there are, how profit models can change a company, and how to tailor a profit model to the needs of a certain company. In this context, profit models are classified as fixed-income, remaining-profit and profit-sharing, admission, toll, parking, fuel and sharing fees, profit sources, customer pricing, auction, combined pricing, etc. The logic behind all these profit models will be analyzed in detail and numerous micro-cases will be introduced. All of the micro-cases discussed are the best profit model practices used by outstanding enterprises, mainly from China and the USA (including HomeAway, Priceline, Tencent, Sina, Google, the Voice of China, CSPN and so on). These models will be complemented by a wealth of figures and additional tools to help readers better understand the principle of profit models. As such, the book not only explains “why” entrepreneurs preferred to apply a specific kind of profit model and not others, but also answers “how” they derived that model.
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Business and Economics (Springer-11643)
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電子館藏
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1 records • Pages 1 •
1
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000000110863
電子館藏
1圖書
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EB HB601 L735 2015
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1 records • Pages 1 •
1
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http://dx.doi.org/10.1007/978-3-662-44714-7
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