國立高雄大學圖資館 |

Language: English

Back to Search results for [ author_sort:"thengvall, mary." ]

The business value of developer rela...

SpringerLink (Online service)

The business value of developer relationshow and why technical communities are key to your success /

Record Type:	Electronic resources : Monograph/item
Title/Author:	The business value of developer relationsby Mary Thengvall.
Reminder of title:	how and why technical communities are key to your success /
Author:	Thengvall, Mary.
Published:	Berkeley, CA :Apress :2018.
Description:	xxiii, 237 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Customer relations.
Online resource:	https://doi.org/10.1007/978-1-4842-3748-9
ISBN:	9781484237489$q(electronic bk.)

The business value of developer relationshow and why technical communities are key to your success /
Thengvall, Mary.

The business value of developer relationshow and why technical communities are key to your success /[electronic resource] :by Mary Thengvall. - Berkeley, CA :Apress :2018. - xxiii, 237 p. :ill., digital ;24 cm.

Part 1.What is the Value of a Technical Community? -- 1. An Introduction to Community -- 2. Selling Community to Your Company -- 3. Keeping a Pulse on the Community -- 4. Measuring your Success -- 5. Building a Developer Relations Team -- Part 2. Building and Engaging with the Community -- 6. Finding Your Community -- 7. Building a Healthy Community -- 8. In-Person Events: The How, Why, and Where -- 9. Dealing with Common Community Issues -- 10. Building Your Personal Brand -- Appendix A. Trip Reports -- Appendix B. Event Scorecard -- Appendix C: Hackathon One-Page Handout -- Appendix D: Developer Resource Card -- Appendix E: Sample Event Process and Playbook.

Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid out in this book to walk through your company goals and discover how you can formulate a plan tailored to your specific needs. First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more. Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don't get left behind - join the community today.

ISBN: 9781484237489$q(electronic bk.)

Standard No.: 10.1007/978-1-4842-3748-9doiSubjects--Topical Terms:

202164
Customer relations.

LC Class. No.: HF5415.5 / .T446 2018

Dewey Class. No.: 658.812

The business value of developer relationshow and why technical communities are key to your success /
LDR:02778nmm a2200325 a 4500 001 545932
003 DE-He213
005 20190327155244.0
006 m d
007 cr nn 008maaau
008 190530s2018 cau s 0 eng d
020 $a 9781484237489$q(electronic bk.)
020 $a 9781484237472$q(paper)
024 7 $a 10.1007/978-1-4842-3748-9 $2 doi
035 $a 978-1-4842-3748-9
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5415.5 $b .T446 2018
072 7 $a UM $2 bicssc
072 7 $a COM051390 $2 bisacsh
072 7 $a UM $2 thema
082 0 4 $a 658.812 $2 23
090 $a HF5415.5 $b .T384 2018
100 1 $a Thengvall, Mary. $3 825051
245 1 4 $a The business value of developer relations $h [electronic resource] : $b how and why technical communities are key to your success / $c by Mary Thengvall.
260 $a Berkeley, CA : $b Apress : $b Imprint: Apress, $c 2018.
300 $a xxiii, 237 p. : $b ill., digital ; $c 24 cm.
505 0 $a Part 1.What is the Value of a Technical Community? -- 1. An Introduction to Community -- 2. Selling Community to Your Company -- 3. Keeping a Pulse on the Community -- 4. Measuring your Success -- 5. Building a Developer Relations Team -- Part 2. Building and Engaging with the Community -- 6. Finding Your Community -- 7. Building a Healthy Community -- 8. In-Person Events: The How, Why, and Where -- 9. Dealing with Common Community Issues -- 10. Building Your Personal Brand -- Appendix A. Trip Reports -- Appendix B. Event Scorecard -- Appendix C: Hackathon One-Page Handout -- Appendix D: Developer Resource Card -- Appendix E: Sample Event Process and Playbook.
520 $a Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid out in this book to walk through your company goals and discover how you can formulate a plan tailored to your specific needs. First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more. Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don't get left behind - join the community today.
650 0 $a Customer relations. $3 202164
650 0 $a Customer relations $x Management. $3 202165
650 0 $a Business enterprises $x Public relations. $3 825052
650 0 $a Marketing. $3 182957
650 1 4 $a Open Source. $3 758930
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
856 4 0 $u https://doi.org/10.1007/978-1-4842-3748-9
950 $a Professional and Applied Computing (Springer-12059)