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[ subject:"Employee loyalty." ]
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The ultimate question :driving good profits and true growth /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
The ultimate question :Fred Reichheld.
其他題名:
driving good profits and true growth /
作者:
Reichheld, Frederick F.
出版者:
Boston, Mass. :Harvard Business School Press,c2006.
面頁冊數:
xi, 211 p. :ill. ;25 cm.
標題:
Consumer satisfaction.
ISBN:
9781591397830
The ultimate question :driving good profits and true growth /
Reichheld, Frederick F.
The ultimate question :
driving good profits and true growth /Fred Reichheld. - Boston, Mass. :Harvard Business School Press,c2006. - xi, 211 p. :ill. ;25 cm.
Includes bibliographical references (p. 197-198) and index.
Why the ultimate question works -- Bad profits, good profits, and the ultimate question -- The measure of success -- How the Net Promoter Score (NPS) can drive growth -- How to measure responses -- The enterprise story: measuring what matters -- Why satisfaction surveys fail -- The rule of measurement -- Becoming good enough to grow -- Design winning customer strategies -- Deliver: building an organization that creates promoters -- Develop a community of promoters: by listening -- One goal, one number.
ISBN: 9781591397830
LCCN: 2005025733
Nat. Bib. No.: GBA619710bnbSubjects--Topical Terms:
220965
Consumer satisfaction.
LC Class. No.: HF5415.5 / .R342 2006
Dewey Class. No.: 658.15/54
The ultimate question :driving good profits and true growth /
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driving good profits and true growth /
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Why the ultimate question works -- Bad profits, good profits, and the ultimate question -- The measure of success -- How the Net Promoter Score (NPS) can drive growth -- How to measure responses -- The enterprise story: measuring what matters -- Why satisfaction surveys fail -- The rule of measurement -- Becoming good enough to grow -- Design winning customer strategies -- Deliver: building an organization that creates promoters -- Develop a community of promoters: by listening -- One goal, one number.
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