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Branding for the public sectorcreati...

Temporal, Paul,

Branding for the public sectorcreating, building and managing brands people will value /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Branding for the public sectorDr. Paul Temporal.
其他題名:	creating, building and managing brands people will value /
作者:	Temporal, Paul,
出版者:	Chichester, West Sussex :Wiley,2015.
面頁冊數:	1 online resource (290 p.) :ill.
附註:	Includes index.
標題:	Government marketing
電子資源:	http://onlinelibrary.wiley.com/book/10.1002/9781119176824
ISBN:	9781119176824 (electronic bk.)

Branding for the public sectorcreating, building and managing brands people will value /
Temporal, Paul,

Branding for the public sectorcreating, building and managing brands people will value /[electronic resource] :Dr. Paul Temporal. - Chichester, West Sussex :Wiley,2015. - 1 online resource (290 p.) :ill.

Includes index.

ISBN: 9781119176824 (electronic bk.)Subjects--Topical Terms:

782403
Government marketing
Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: JF1525.M37 / 2015

Dewey Class. No.: 352.7/48

Branding for the public sectorcreating, building and managing brands people will value /
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