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Quality management for serviceshandbook for successful quality management. principles - concepts - methods /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Quality management for servicesby Manfred Bruhn.
Reminder of title:	handbook for successful quality management. principles - concepts - methods /
Author:	Bruhn, Manfred.
Published:	Berlin, Heidelberg :Springer Berlin Heidelberg :2023.
Description:	xxv, 634 p. :ill., digital ;24 cm.
Contained By:	Springer Nature eBook
Subject:	Quality controlManagement.
Online resource:	https://doi.org/10.1007/978-3-662-67032-3
ISBN:	9783662670323$q(electronic bk.)

Quality management for serviceshandbook for successful quality management. principles - concepts - methods /
Bruhn, Manfred.

Quality management for serviceshandbook for successful quality management. principles - concepts - methods /[electronic resource] :by Manfred Bruhn. - Berlin, Heidelberg :Springer Berlin Heidelberg :2023. - xxv, 634 p. :ill., digital ;24 cm.

Basics of quality management for services -- Analysis of service quality -- Planning and control of quality management for services -- Implementation of quality management for services -- Quality controlling for services.

This book provides assistance for ensuring and increasing service quality. Manfred Bruhn presents a holistic, scientifically based approach to quality management for services, which is consistently oriented to the management process with the phases of analysis, planning, control, implementation and controlling of quality management. Core parts of the book are procedures for measuring service quality, instruments for controlling quality and expectation management, the implementation of quality management based on ISO 9000 ff. standards as well as the EFQM model, and comprehensive quality controlling to ensure effectiveness and efficiency. In the previous editions to date, the work has evolved into a handbook and can be used as a reference work for the various topics of quality management for services. Individual topics of quality management or the respective chapters can be worked through independently of each other. The contents Principles of quality management for services Analysis of service quality Planning and control of quality management for services Implementation of quality management for services Quality controlling for services The author Prof. Dr. Dr. h.c. mult. Manfred Bruhn is Professor of Business Administration, in particular Marketing and Corporate Management, at the Faculty of Business and Economics of the University of Basel (Switzerland) and Honorary Professor at the Technical University of Munich (Germany) The translation was done with the help of artificial intelligence. A subsequent human revision was done primarily in terms of content.

ISBN: 9783662670323$q(electronic bk.)

Standard No.: 10.1007/978-3-662-67032-3doiSubjects--Topical Terms:

501377
Quality control
--Management.

LC Class. No.: TS156

Dewey Class. No.: 658.562

Quality management for serviceshandbook for successful quality management. principles - concepts - methods /
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