紀錄類型: |
書目-電子資源
: Monograph/item
|
正題名/作者: |
Digital transformation of sme marketing strategiesby Riccardo Rialti, Lamberto Zollo. |
其他題名: |
innovating for the 4.0 era / |
作者: |
Rialti, Riccardo. |
其他作者: |
Zollo, Lamberto. |
出版者: |
Cham :Springer Nature Switzerland :2023. |
面頁冊數: |
xiii, 198 p. :ill., digital ;24 cm. |
Contained By: |
Springer Nature eBook |
標題: |
Small business marketingTechnological innovations. |
電子資源: |
https://doi.org/10.1007/978-3-031-33646-1 |
ISBN: |
9783031336461$q(electronic bk.) |