國立高雄大學圖資館 |

語系: 繁體中文

說明(常見問題)

圖資館首頁

登入

回首頁 到查詢結果 [ subject:"Sociology of Work." ]

切換: 標籤 | MARC模式 | ISBD

Trade unions on YouTubeonline revita...

Jansson, Jenny.

Trade unions on YouTubeonline revitalization in Sweden /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Trade unions on YouTubeby Jenny Jansson, Katrin Uba.
其他題名:	online revitalization in Sweden /
作者:	Jansson, Jenny.
其他作者:	Uba, Katrin.
出版者:	Cham :Springer International Publishing :2019.
面頁冊數:	xii, 160 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Labor unionsOrganizingSweden.
電子資源:	https://doi.org/10.1007/978-3-030-24914-4
ISBN:	9783030249144$q(electronic bk.)

Trade unions on YouTubeonline revitalization in Sweden /
Jansson, Jenny.

Trade unions on YouTubeonline revitalization in Sweden /[electronic resource] :by Jenny Jansson, Katrin Uba. - Cham :Springer International Publishing :2019. - xii, 160 p. :ill., digital ;24 cm.

1. Introduction -- 2. Audiences: Who Do Unions Target? -- 3. Messages: Political Action - Agenda-Setting, Elections and Protest -- 4. Self-Images on YouTube -- 5. Trade Unions on YouTube: Conclusions.

Open access.

"Trade Unions on YouTube provides a much-needed assessment of how old social movement actors employ new social media platforms to promote themselves and their activities today. A must-read for trade unions scholars and activists alike, this book illustrates how, in the age of digital media, there is more than one pattern towards trade union revitalization and each of them implies different communicative challenges."-Alice Mattoni, Associate Professor at the Department of Political and Social Sciences, University of Bologna, Italy This book investigates how trade unions representing different social classes use YouTube videos for renewal purposes. Information and communication technology has undoubtedly offered new opportunities for social movements, but while research suggests that these new means of communication can be used for trade union revitalization, few studies have examined what unions actually do on social media. By analysing more than 4500 videos that have been uploaded by Swedish trade unions, Jansson and Uba explore how unions use YouTube to address issues such as recruiting new members, improving internal democracy, promoting political campaigns and constructing (new) self-images. The results demonstrate that trade unions representing a range of social classes use different revitalization strategies via YouTube. This research will be of use to students and scholars researching European politics and political participation, trade unionism and labour movements in the digital age.

ISBN: 9783030249144$q(electronic bk.)

Standard No.: 10.1007/978-3-030-24914-4doiSubjects--Uniform Titles:

YouTube (Electronic resource)
--Religious aspectsSubjects--Topical Terms:

849979
Labor unions
--Organizing--Sweden.

LC Class. No.: HD6490.S8 / J367 2019

Dewey Class. No.: 331.8709485

Trade unions on YouTubeonline revitalization in Sweden /
LDR:02730nmm a2200337 a 4500 001 564134
003 DE-He213
005 20191216142644.0
006 m d
007 cr nn 008maaau
008 200311s2019 gw s 0 eng d
020 $a 9783030249144$q(electronic bk.)
020 $a 9783030249137$q(paper)
024 7 $a 10.1007/978-3-030-24914-4 $2 doi
035 $a 978-3-030-24914-4
040 $a GP $c GP
041 0 $a eng
050 4 $a HD6490.S8 $b J367 2019
072 7 $a JHBL $2 bicssc
072 7 $a SOC026000 $2 bisacsh
072 7 $a JHBL $2 thema
082 0 4 $a 331.8709485 $2 23
090 $a HD6490.S8 $b J35 2019
100 1 $a Jansson, Jenny. $3 849977
245 1 0 $a Trade unions on YouTube $h [electronic resource] : $b online revitalization in Sweden / $c by Jenny Jansson, Katrin Uba.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Pivot, $c 2019.
300 $a xii, 160 p. : $b ill., digital ; $c 24 cm.
505 0 $a 1. Introduction -- 2. Audiences: Who Do Unions Target? -- 3. Messages: Political Action - Agenda-Setting, Elections and Protest -- 4. Self-Images on YouTube -- 5. Trade Unions on YouTube: Conclusions.
506 $a Open access.
520 $a "Trade Unions on YouTube provides a much-needed assessment of how old social movement actors employ new social media platforms to promote themselves and their activities today. A must-read for trade unions scholars and activists alike, this book illustrates how, in the age of digital media, there is more than one pattern towards trade union revitalization and each of them implies different communicative challenges."-Alice Mattoni, Associate Professor at the Department of Political and Social Sciences, University of Bologna, Italy This book investigates how trade unions representing different social classes use YouTube videos for renewal purposes. Information and communication technology has undoubtedly offered new opportunities for social movements, but while research suggests that these new means of communication can be used for trade union revitalization, few studies have examined what unions actually do on social media. By analysing more than 4500 videos that have been uploaded by Swedish trade unions, Jansson and Uba explore how unions use YouTube to address issues such as recruiting new members, improving internal democracy, promoting political campaigns and constructing (new) self-images. The results demonstrate that trade unions representing a range of social classes use different revitalization strategies via YouTube. This research will be of use to students and scholars researching European politics and political participation, trade unionism and labour movements in the digital age.
630 0 0 $a YouTube (Electronic resource) $x Religious aspects $x Islam. $3 794761
650 0 $a Labor unions $x Organizing $z Sweden. $3 849979
650 1 4 $a Sociology of Work. $3 742438
650 2 4 $a Media Sociology. $3 677240
650 2 4 $a Labor History. $3 747742
700 1 $a Uba, Katrin. $3 849978
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
856 4 0 $u https://doi.org/10.1007/978-3-030-24914-4
950 $a Social Sciences (Springer-41176)