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Wine and tourisma strategic segment ...

Del Rio Rama, Maria de la Cruz.

Wine and tourisma strategic segment for sustainable economic development /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Wine and tourismedited by Marta Peris-Ortiz, Maria de la Cruz Del Rio Rama, Carlos Rueda-Armengot.
其他題名:	a strategic segment for sustainable economic development /
其他作者:	Peris-Ortiz, Marta.
出版者:	Cham :Springer International Publishing :2016.
面頁冊數:	xii, 279 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Wine tourism.
電子資源:	http://dx.doi.org/10.1007/978-3-319-18857-7
ISBN:	9783319188577$q(electronic bk.)

Wine and tourisma strategic segment for sustainable economic development /
Wine and tourisma strategic segment for sustainable economic development /[electronic resource] :edited by Marta Peris-Ortiz, Maria de la Cruz Del Rio Rama, Carlos Rueda-Armengot. - Cham :Springer International Publishing :2016. - xii, 279 p. :ill., digital ;24 cm.

The aim of this book is to show how wine tourism can be used as a model for sustainable economic development, driving economic growth and social development in some locations. It will explore the interaction between tourism and viticulture in wine tourism destinations, while also explaining some of the repercussions of these activities. This book covers various topics including regional development, environmental management, sustainable viticulture, quality management in wineries and wine tourism routes among others. Wine tourism, which combines two important yet distinct economic activities (i.e., tourism and viticulture), has recently emerged as a new tourism product driven by tourists' search for new experiences and wineries' need to diversify their businesses and seek new revenue streams to boost sales. This new form of tourism, which typically takes place in rural areas and which combines wine production with tourist activities, is becoming important for such regions by providing a complementary income source. It provides a model for sustainable economic development for these regions, which for various reasons may otherwise struggle to develop. Featuring cases and business implications from various locations, this book provides an important source of knowledge--both theoretical and practical--suitable to academics, scholars, researchers, and practitioners in the tourism sector and the wine industry.

ISBN: 9783319188577$q(electronic bk.)

Standard No.: 10.1007/978-3-319-18857-7doiSubjects--Topical Terms:

374298
Wine tourism.

LC Class. No.: TP548.5.T68

Dewey Class. No.: 338.5

Wine and tourisma strategic segment for sustainable economic development /
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520 $a The aim of this book is to show how wine tourism can be used as a model for sustainable economic development, driving economic growth and social development in some locations. It will explore the interaction between tourism and viticulture in wine tourism destinations, while also explaining some of the repercussions of these activities. This book covers various topics including regional development, environmental management, sustainable viticulture, quality management in wineries and wine tourism routes among others. Wine tourism, which combines two important yet distinct economic activities (i.e., tourism and viticulture), has recently emerged as a new tourism product driven by tourists' search for new experiences and wineries' need to diversify their businesses and seek new revenue streams to boost sales. This new form of tourism, which typically takes place in rural areas and which combines wine production with tourist activities, is becoming important for such regions by providing a complementary income source. It provides a model for sustainable economic development for these regions, which for various reasons may otherwise struggle to develop. Featuring cases and business implications from various locations, this book provides an important source of knowledge--both theoretical and practical--suitable to academics, scholars, researchers, and practitioners in the tourism sector and the wine industry.
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