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"Internet plus" pathways to the tran...

Ba, Shusong.

"Internet plus" pathways to the transformation of China's property sector

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	"Internet plus" pathways to the transformation of China's property sectorby Shusong Ba, Xianling Yang.
作者:	Ba, Shusong.
其他作者:	Yang, Xianling.
出版者:	Singapore :Springer Singapore :2016.
面頁冊數:	xiii, 168 p. :digital ;24 cm.
Contained By:	Springer eBooks
標題:	Real estate businessInternet marketingChina.
電子資源:	http://dx.doi.org/10.1007/978-981-10-1699-8
ISBN:	9789811016998$q(electronic bk.)

"Internet plus" pathways to the transformation of China's property sector
Ba, Shusong.

"Internet plus" pathways to the transformation of China's property sector[electronic resource] /by Shusong Ba, Xianling Yang. - Singapore :Springer Singapore :2016. - xiii, 168 p. :digital ;24 cm.

Chapter 1 Existing Homes to Take Over China's Housing Market -- Chapter 2 Changes in Pre-Internet Real Estate Brokerage Industry in the US over the Century -- Chapter 3 What Changes Has the Internet Brought to the Real Estate Brokerage Industry? -- Chapter 4 The Impossible Trinity -- Chapter 5 Why does the Internet Impact China More Tremendously? -- Chapter 6 Zillow -- Online Media Tycoon in US Real Estate Brokerage Industry -- Chapter 7 Redfin -- A Developing Vertical E-commerce Model -- Chapter 8 The Falls and Turns of Real Estate Media -- Chapter 9 How Should China's Real Estate Brokerages Transform Themselves? -- Chapter 10 Are the Sharing Economy and the Maker Economy Here to Stay? -- Chapter 11 How to Build a Data Ecosystem for Real Estates? -- Chapter 12 Long-term Apartment Rentals for Youth -- a New Frontier.

This book discusses in detail the impact of the Internet on the real-estate brokerage industry. It starts by tracing the history of the industry in America, and then goes on to present case studies of successful online brokerage companies and startups, and to evaluate future trends from the perspectives of investors as well as researchers. It explains how the Internet can transform an industry, enabling readers to spot potential investment opportunities.

ISBN: 9789811016998$q(electronic bk.)

Standard No.: 10.1007/978-981-10-1699-8doiSubjects--Topical Terms:

758137
Real estate business
--Internet marketing--China.

LC Class. No.: HD926.5 / .B37 2016

Dewey Class. No.: 333.33

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