行銷管理

行銷管理 by: (Electronic resources)

行銷管理概論 by: (Electronic resources)

行銷專案管理知識體系 = Marketing project management body of knowledge by: (Language materials, printed)

觀光暨餐旅行銷 by: (Language materials, printed)

行銷長的挑戰 by: (Language materials, printed)

圖解服務業經營學 : 邁入臺灣服務新時代 by: (Language materials, printed)

粉絲經濟學 = The fan economy : 參與感、體驗感、尊重感 by: (Language materials, printed)

行銷學(適用行銷管理、行銷管理學) by: (Electronic resources)

行銷部流程規範化管理 by: (Electronic resources)

透視數據下的商機 : 運用Google Analytics發掘商業洞見 by: (Language materials, printed)

全球思維在地行銷 : 從O2O到SOLOMO，成長駭客都在用，50個推動企業驚人成長的網路行銷創新思維 by: (Language materials, printed)

打造爆紅集客力 : 成功新創企業都在用的19種行銷密技 by: (Language materials, printed)

服務業行銷與管理 = Services marketing and management : 品質提升與價值創造; quality enhancement & value creation by: (Language materials, printed)

服務行銷與管理 = Service marketing and management : 企業創造價值的過程; a value creating process by: (Language materials, printed)

服務業行銷與管理 = Services marketing andmanagement : 品質提升與價值創造; quality enhancement & value creation by: (Language materials, printed)

服務業行銷與管理 = Services marketing and management : 品質提升與價值創造; quality enhancement & value creation by: (Language materials, printed)

行銷管理概論 = Essentials of marketing management : 探索原理與體驗實務; principles and practices by: (Language materials, printed)

行銷管理 : 亞洲觀點 by: (Language materials, printed)

行銷管理 : 亞洲觀點 by: (Language materials, printed)

一張表格，業績翻倍 : 成為頂尖業務的方法，就在你每天做的七件事情裡 by: (Language materials, printed)

鯊魚經濟學 : 偷偷潛到你身邊、咬一口，如果好吃就全部吃掉。學鯊魚，讓你擊敗對手，成為市場領先者！ by: (Language materials, printed)

人生大事之顧客優先的策略思考 by: (Language materials, printed)

場景革命 = Contextual revolution : 產品即場景、分享即獲取 跨界即連接、流行即流量，重構人與商業的邏輯思維 by: (Language materials, printed)

跟華爾街之狼學銷售 by: (Language materials, printed)

杜拉克談行銷與創新 = Marketing and innovation by: (Electronic resources)

場景營銷 = Scene marketing : 大連接時代的"營銷顛覆者" by: (Electronic resources)

直播正夯，不可忽視的粉絲力量 : 小眾顧客帶來龐大獲利 by: (Language materials, printed)

行銷管理 = Marketing management : 理論解析與實務應用; theory and applications by: (Language materials, printed)

洞察地圖 : 6大致勝法則，成功破解消費者心理 by: (Language materials, printed)

國際行銷管理 = Interational marketing by: (Language materials, printed)

行銷管理 = Marketing management by: (Language materials, printed)

超好懂商業入門市場行銷 = Marketing by: (Language materials, printed)

廣告行銷自學聖經 by: (Language materials, printed)

創新行銷與魅力品質 : 完整解構熱銷產品的行銷奧妙 by: (Electronic resources)

中國兵法概念於現代廣告行銷策略之應用 by: (Electronic resources)

破解行銷原點 : 只要掌握人心，什麼都可以賣! by: (Language materials, printed)

數位行銷大神開講 : 谷歌、百度、小米、新浪微博、奧美等高階傳媒經理人親授12堂價值百萬元的實戰祕笈大公開! by: (Electronic resources)

營銷創新研究 by: (Electronic resources)

鯊魚經濟學 : 偷偷潛到你身邊、咬一口, 如果好吃就全部吃掉。學鯊魚, 讓你擊敗對手, 成為市場領先者! by: (Electronic resources)

行銷學(適用行銷管理.行銷管理學) by: (Electronic resources)

終端零售店管理手冊 by: (Electronic resources)

人生大事之顧客優先的策略思考 by: (Electronic resources)

為什麼客戶會買單 : 好的專業不用賣!讓顧客自己捧錢上門的7個秘密 by: (Language materials, printed)

醫門好生意 = The guide of medical digital marketing : 醫療數位行銷指南 by: (Electronic resources)

高等教育機構行銷管理與實務 = Marketing management and practice of higher education institutions by: (Electronic resources)

消費者行為市場分析技術 : 數據演算如何提供行銷解決方案 by: (Electronic resources)

行銷創新研究 by: (Electronic resources)

好文案決定你的商品賣不賣 : 現學現用！零成本提升業績，有感熱銷文案技巧。 by: (Language materials, printed)

直覺行銷 : 運用11種人性直覺，讓人不用多想就掏錢的商業巧思 by: (Language materials, printed)

Amazon故事公關行銷學 : 向亞馬遜創辦人貝佐斯學習溝通技巧，優化企業和個人品牌價值 by: (Language materials, printed)

Amazon故事公關行銷學 : 向亞馬遜創辦人貝佐斯學習溝通技巧,優化企業和個人品牌價值 by: (Electronic resources)

哈佛商學院的美學事業課 : 駕馭感官的力量, 讓美學成為你的個人優勢和企業策略, 創造品牌價值 by: (Electronic resources)

數位行銷 = Digital marketing by: (Language materials, printed)

行銷管理 = Making management : 理論解析與實務應用; theory and applications by: (Electronic resources)

服務業行銷與管理 = Services marketing and management : 品質提升與價值創造; quality enhancement & value creation by: (Electronic resources)

零售管理 = Retailing management : 行銷觀點; marketing perspectives by: (Electronic resources)

平台假象 : 拆解超級平台的神話，分析數位生態系的深層特徵，建立在數位環境中不被吞噬的結構性優勢 by: (Language materials, printed)

雙定位 : 品牌策略體系創新思維 by: (Electronic resources)

2040數位行銷圈客法則 : 用全新行銷4P與顧客建立連結，讓商品熱賣又長銷 by: (Language materials, printed)

每個人都能打造線上課! : 知識付費時代，你會的每一種本事，都能為你賺進滾滾睡後收入! by: (Language materials, printed)

年收百萬自媒體經營術 : 一個人也能成功創業! by: (Language materials, printed)

行銷天才思考聖經 by: (Language materials, printed)

消費者行為市場分析技術 : 數據演算如何提供行銷解決方案 by: (Language materials, printed)

Martech實戰聖經 : 不再浪費行銷預算!自有數據x精準投放的關鍵利器，為你找到真正客戶、獲取更高營收! by: (Language materials, printed)

廣告變現 數位行銷實戰攻略 : 35年頂級文案設計師，將購買背後的消費心理學，轉為實用的步驟與技巧，讓人忍不住按讚、瘋傳、秒下單 by: (Language materials, printed)

零售管理 : 策略與實務 by: (Language materials, printed)

數據紅利 : 看77個品牌，如何在巨變下找到藍海; 企業經營者‧數位行銷人‧成長駭客必讀！ by: (Language materials, printed)

如何用短影音、說故事的開店行銷術 : 這年頭厲害的人，都用「零成本」包裝一個會賺錢的生意！ by: (Language materials, printed)

醫療行銷管理 = Healthcare marketing management : 圖解大健康產業商業模式 by: (Electronic resources)