Relationship marketing.

Success with Microsoft Dynamics CRM 4.0implementing customer relationship management / by: (Electronic resources)

Internal marketingtools and concepts for customer-focused management / by: (Electronic resources)

Relationship aspect marketingbuilding customer loyalty in the Internet Age / by: (Electronic resources)

Managing customer relationships :a strategic framework / by: (Language materials, printed)

Relationship marketing / by: (Language materials, printed)

The impact of culture on relationship marketing in international servicesa target group-specific analysis in the context of banking services / by: (Language materials, printed)

Lead generation for the complex sale :boost the quality and quantity of leads to increase your ROI by: (Electronic resources)

The relationship marketerrethinking strategic relationship marketing / by: (Electronic resources)

Relationship marketing in sports by: (Electronic resources)

Reputation transfer to enter new B-to-B marketsmeasuring and modelling approaches / by: (Electronic resources)

Marketing the sports organisationbuilding networks and relationships / by: (Electronic resources)

Customer value investmentformula for sustained business success / by: (Electronic resources)

Take Your Sales to the Next Level : Advanced Skills to Build Stronger Relationships and Close More Deals  by: (Electronic resources)

Creating and managing superior customer value by: (Electronic resources)

Handbook of brand relationships by: (Electronic resources)

Customer-centric knowledge managementconcepts and applications / by: (Electronic resources)

Trust, social relations and engagementunderstanding customer behaviour on the Web / by: (Electronic resources)

The service-dominant logic of marketing :dialog, debate, and directions / by: (Language materials, printed)

The Superpromoterthe Power of Enthusiasm. by: (Electronic resources)

Handbook of research on management of cultural products :e-relationship marketing and accessibility perspectives / by: (Electronic resources)

Business relationship management and marketingmastering business markets / by: (Electronic resources)

The paradox of pointstheoretical foundation and empirical evidence of medium magnitude effects in loyalty programs / by: (Electronic resources)

Relationship marketinga consumer experience approach / by: (Electronic resources)

On purpose :delivering a branded customer experience people love / by: (Language materials, printed)

Street marketingthe future of guerrilla marketing and buzz / by: (Electronic resources)

Customer-centric marketingbuild relationships, create advocates, and influence your customers / by: (Electronic resources)

Good works!marketing and corporate initiatives that build a better world... and the bottom line / by: (Electronic resources)

Market your way to growth8 ways to win / by: (Electronic resources)

Customer engagement marketing by: (Electronic resources)

Social media maarketingemerging concepts and applications / by: (Electronic resources)

Diverse methods in customer relationship marketing and management by: (Electronic resources)

Social media marketingbreakthroughs in research and practice / by: (Electronic resources)

Inter-organizational culturelinking relationship marketing with organizational behavior / by: (Electronic resources)

Relationship marketing in the digital age by: (Electronic resources)

B2b customer engagement strategyan introduction to managing customer experience / by: (Electronic resources)