Motivation research (Marketing)
Overview
Works: | 11 works in 8 publications in 8 languages |
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Titles
Ernest Dichter and motivation researchnewperspectives on the making of post-war consumer culture /
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(Electronic resources)
Finding new ways to engage and satisfy global customersproceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC) /
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(Electronic resources)
Toward a better understanding of rule-breaking market behaviorinsights from performance breakthroughs in sports /
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(Electronic resources)
Eurasian business perspectivesproceedings of the 25th Eurasia Business and Economics Society Conference /
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(Electronic resources)
EcoDesign and Sustainability.II,Social perspectives and sustainability assessment
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(Electronic resources)
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